Media sales agency The Big Boutique has launched RSN Racing & Sport 927AM’s advertising and sponsorship packages for the Spring Racing Carnival at a breakfast event in Melbourne this morning.
David Hoyle, managing director of The Big Boutique, which has sole sales representation for RSN Racing & Sport, said this morning’s event, which was held at Caulfield Racecourse, gave advertisers a rare ‘unplugged’ experience of one of the biggest and most lucrative sporting carnivals on the Australian sporting calendar.
“The Spring Racing Carnival represents unprecedented access for advertisers to an industry which is one of the largest employers in this country,” Hoyle said.
“As the voice of the Spring Racing Carnival, RSN Racing & Sport 927AM is the only commercial radio station which reaches this entire industry of sport and racing enthusiasts in a single broadcast right across Victoria.”
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