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B&T > Media > BBC Studios Announces First Australian Commission With SBS
Media

BBC Studios Announces First Australian Commission With SBS

Laura Dumbrell
Published on: 21st November 2018 at 9:30 AM
Laura Dumbrell
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3 Min Read

BBC Studios has announced its first commission since setting up a production arm in Australia, with SBS ordering 85 x 30 minute episodes of TV’s toughest and most enduring quiz show, Mastermind.

Synonymous with the catchphrase “I’ve started so I’ll finish” and the fearsome, black, spotlighted chair for its contestants, the series was announced by SBS at its Upfronts today.

Airing in the UK for over 40 years, Mastermind is the legendary quiz that sets the toughest questions on television. No matter who takes to the iconic black chair, the tension is always immense.

In round one, four contestants have one minute to answer as many questions as possible on their specialist subject.

In round two, each contestant has one minute again, this time on general knowledge.

The contestant with the highest combined score wins and goes on to compete against other program winners for a place in the grand final.

In the UK, the latest series of this popular long-running series on BBC Two increased its reach.

Its success around the world has also seen the show trending on Twitter, as it fires up discussion and engagement.

BBC Studios ANZ director of production Kylie Washington secured the commission from Josh Martin, commissioning editor of entertainment at SBS.

BBC Studios ANZ managing director Jon Penn said: “Mastermind is an incredible UK success and a great first commission for Kylie, who set up our production arm just two months ago.

“We’re excited to bring this globally renowned format, combined with BBC production values, to SBS in 2019.”

BBC Studios ANZ director of production Kylie Washington said: “We are thrilled to bring this iconic BBC quiz to SBS and can’t wait to find Australia’s smartest mastermind.”

SBS director of TV and online content Marshall Heald said: “Mastermind is the perfect commission to lead the evolution of our 6pm timeslot.

“Famous for its challenging questions, intimidating setting and air of seriousness, this iconic BBC game show will celebrate Australian’s general knowledge and fierce competitive nature in a fun nightly challenge as they compete for the prestigious title of Australia’s Mastermind.

“We can’t wait to launch it in 2019.”

Mastermind is a BBC format, produced for SBS by BBC Studios Australia and distributed by BBC Studios.

Filming commences in Melbourne in early 2019.

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TAGGED: BBC Studios, SBS
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By Laura Dumbrell
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BBC Worldwide is the main commercial arm of public service broadcaster, the BBC, and I am responsible for all our Communications in the Australia and New Zealand region. This includes overseeing publicity for our content on partner platforms, as well as our own portfolio of channels - BBC First, UKTV, BBC Knowledge, BBC World News and CBeebies. I lead trade and consumer comms across our ancilliary businesses: DVDs, consumer products, entertainment formats and live events, as well as the commercial activity for the BBC’s world renowned bbc.com news site. I am responsible for all corporate comms, raising the profile of executives and the company and managing important stakeholders, locally and globally. The company has been on a growth trajectory over the last three years and I have enjoyed being part of the Executive Leadership Team setting the strategy and driving the business in this region, as well as leading my talented Comms team to produce thoughtful, creative and impactful campaigns, both externally and internally. I am able to bring my wide-ranging experience across all elements of content publicity to the role and ensure that the team has a vital role at the heart of the company, partnering with all business functions to ensure that all their audience needs are met through earned media campaigns. The elements of my role which I particularly enjoy are: setting direction and bringing the team on an exciting journey with me; achieving incredible media coverage and seeing it have an impact for the business; finding creative new ways to overcome problems; developing my team so that they are the best in the industry; and helping to create a happy and high performing culture at the company through engaging internal comms.

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