Bauer Media has announced Claudine Hall as the new head of trade marketing. Hall was previously trade marketing director – media solutions at Fairfax Media with a stint of over two years.
She has also clocked up considerable experience in radio and TV, working at Network Ten, Australian Radio Network, Arena TV and NOVA Entertainment.
Hall will take over the empty chair left by Luke Robinson, and will be responsible for driving trade marketing initiatives across all of Bauer Media’s multi-platform media brands and Bauer’s digital division, Bauer Xcel Media.
Bauer director of media solutions Simon Davies said, “Claudine has considerable experience in the media industry having worked in it for more than 20 years. She will bring a great understanding and strategic insight to the role and continue to build on the strong trade platform we have built in recent years.”
Hall added, “I’m thrilled to be joining the team at Bauer Media. I am incredibly passionate about working on some of Australia’s most iconic media brands and playing a role in Bauer Media’s continued evolution.”
Hall set up shop at her new Bauer desk this week.