System1 Brings AI Into Its ‘Test Your Ad’ Platform
At this rate, it's probably easier to say which platforms don't use…
Scooter & Dulux Take Gold at Shop! ANZ Awards For 30-Year Jelly Beans Promotion
Is it fair to say they rode away in the sunset?
TV Ratings (8/4/2026): Travel Guides Re-Run Tops The Ratings For Nine
Did 1.7 million Aussies tuned into Nine to try to watch MAFS?…
Meta Unveils ‘Muse Spark’ AI Model As First Step To ‘Personal Superintelligence’
Has Zuck finally realised the Metaverse was a busted flush? Perhaps.
Spotlight On Sponsors: Virgin Australia Flies The Baggers For A Further 3 Years
This is a rare win for Carlton.
Coca-Cola Explores The Rollercoaster Of The FIFA World Cup In ‘Uncanned Emotions’ Campaign
There's nothing more exciting than watching the Socceroos. Save watching paint dry,…
Baby Food Brand Le Purée Taps Steph Claire Smith For New Campaign Via Willow & Blake
Find the news hard to swallow at times? Give this a read.
Belong Brings ‘Simple Solutions’ To Life Via OMD
Belong puts Reddit to use in this new campaign. And sadly for…
Welcome To PR’s Terminator Era: Where Audiences Are Half Human, Half Machine
You not what AI can't do? Write funny jokes for our newsletter.…
CMOs To Watch, Presented By Zenith: MATE’s Dom O’Brien On How ‘Word Of Mouth Is The Holy Grail’
Word of mouth is the Holy Grail, according to O'Brien. Though he…
Memobottle Founders Start New Branded Content TV Show The Founder’s Method
Want to build a business? Watch this show to get the memo.
VMO Promotes Georgia Cerutti To NSW Sales Director
VMO has promoted Cerutti. Says she's also looking forward to commensurately enlarged…
Mars Petcare & Colenso BBDO Launch Global Dentastix ‘Good Dogs Have Bad Mouth’ Campaign
To be clear, this is about dogs with dodgy teeth, not potty…
Easter Weekend Ratings (3-6/04/2026): Nine Takes The Ratings Chocolates
Australia rejoices: just one MAFS episode left!
Gambling Ad Crackdown Opens The Door For Brands To Own The Sporting Arena
Always wanted to sponsor the Tigers but couldn't compete with PlayUp? Well,…
Dan King Takes The Reins At Bastion Brands
Dan King becomes the boss of Bastion Brands. Denies his management style…
Supercars Taps Popsta Media As Digital Sales Agency
Popsta Media in the driving seat of Supercars media sales. Say it's…
Dig & Bendigo Bank Launch New Home Loan Campaign
You could buy a house one day. If you stop spending money…
Creators Need To Be In The New Media Plan
Start converting on the doom scroll with your intern's favourite creators.
Spotlight On Sponsors: XFM To Drive The Perth Bears For Its First 3 Seasons
However, the Perth Bears will be hoping its inaugural season won't be…
Why Live Experiences Are Gen Z’s Marketing Sweet Spot
Gen Z may be drinking less, so how are they having fun…
10 Min Mornings In Landscape & Knowing What You Like Dominate TikTok In March
Want to talk Skibidi lingo with the interns. Here's your guide to…
This Is Flow Secures Cranky Health’s Media Account
Safe to say This Is Flow isn't going into the long weekend…
Cartology Reveals New Unified Media Strategy To Power Brand Growth
They’re calling it smarter retail media, because nothing says smart like getting…
Why ECommerce Brands Need Glu.Ai To Be Visible Across AI Search
In a world where algorithms decide what sticks, this is the glue…
In The Fake News Era, Does PR Still Work?
In this op-ed, Lori Susko, founder of We Scout discusses how a…
Best UK Easter Ads According To System1
Easter is right around the corner. Which means we're just 24 hours…
Nine Completes $850M QMS Acquisition
Nine completes its QMS acquisition. Which can only mean MAFS is on…
Gumtree Group Expands Partnership With Digitas To Media Planning & Buying
Do you yearn for an old sofa? Do you crave a clapped…
Agile Kiwi Indies Gain Ground In AI Era
Our friends across the ditch haven't been this animated since Trevor Chappell…
Modern Masculinity Isn’t Toxic & It Converts Better Too
We guess nice guys don't finish last after all.
TV Ratings (30/3/2026): It’s Down To The Final 6 On Australian Idol
The Top 6 is a magnificent achievement. But you know what they…
Tourism Tasmania Brings Back Its ‘Off Season’ Campaign Celebrating Those Who Embrace The Cold Via BMF
Go to Tassie in Winter for the views, but stay because your…
