Asia Pacific Digital Leaders To Gather At Acquia Engage In Melbourne

Asia Pacific Digital Leaders To Gather At Acquia Engage In Melbourne
B&T Magazine
By B&T Magazine



Acquia has announced the speakers and sponsors for its forthcoming Acquia Engage Asia Pacific conference, which brings together some of the best and brightest minds in the digital business to share actionable ideas.

The forum also creates new connections for those changemakers in digital transformation who attend the conference.

The conference agenda features hands-on best practices sessions and executive business sessions all focused on helping Asia Pacific organisations succeed with their digital initiatives.

Acquia director of marketing Asia Pacific and Japan Nicole Stirling said: “At Acquia Engage Asia Pacific, the leaders in digital transformation will share their insights, projects and future dreams empowering attendees to deliver innovative, scalable, and best-in-class digital experiences.

“Attendees will have a unique opportunity to learn how to plan, design and deliver digital experiences that support great customer brand experiences and deliver the right content to the right person at the right time”. 

CEO Mike Sullivan, CMO Lynne Capozzi, SVP Product Matt Kaplan and VP of Digital Marketing Eric Williamson will be among the Acquia executives featured throughout the conference. 

Additional featured speakers include those from leading global brand innovators. 

Michael Mancuso, head of digital analytics at international fast food restaurant chain Wendy’s, and award-winning user experience professional Luis Andrade, director, digital experience – global marketing at global public safety company, UL,  will discuss how to generate great customer experiences and the lessons learned from the front lines of digital platform development. 

In addition, Jo Collins, digital product & services at Football Federation Australia, will discuss how digital transformation has reinvented national and state club and fan engagement.  

Acquia Engage once again features speakers from leading, regional agencies, web development companies, system integrators, and technology providers with whom attendees can network, including Aleph Labs, Ameex Technologies, Design Managers Australia, eWave, GMWEB, Ogilvy, and Reload Business Group.

Acquia general manager for Asia Pacific and Japan Chris Gibbs said: “Open source and cloud technologies are driving digital experience innovation across Australia, and Acquia Engage Asia Pacific brings all of the tremendous collective work of today’s digital pros into the spotlight.

“There’s no better opportunity to learn from peers and get firsthand insight into successful digital strategies”.

Gibbs added: “We learned in our inaugural research report on the state of customer experience that more than 60 percent of marketers plan to increase their investments in martech in 2019.

“Attending Acquia Engage is an imperative for any digital pro to make the most of their digital experience tech spending”.

Several panel sessions during the day include one hosted by non-profit, Girls in Tech Melbourne which will discuss the importance of empathy in digital transformation.=

The conference concludes with a crystal ball session hosted by Isabella Villani, company director and chief customer officer at Exceed Global who will discuss the future of customer experience.




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