APN Outdoor Posts Record Full-Year Results Ahead Of Merger With oOh! Media

APN Outdoor Posts Record Full-Year Results Ahead Of Merger With oOh! Media
SHARE
THIS



APN Outdoor has posted double-digit revenue growth for the 2016 calendar year just weeks out from its planned merger with oOh! Media.

The company announced to shareholders this morning that revenue increased by 10 per cent last year to $330.9 million – above its guidance of 8.5 per cent to 9 per cent growth.

APN’s digital revenue accounted for 34 per cent of its overall revenue – up from 23 per cent in 2015.

The company’s underlying net profit rose 20 per cent to $51.8 million, while its earnings before interest, taxes, depreciation and amortisation grew 18 per cent to $86.7 million.

APN chief executive Richard Herring said the business’ strong business growth over the last 12 months was due to the continued roll-out of digital screens in Australia and New Zealand.

“The conversion of APN Outdoor’s Classic sites to large format Elite digital screens is attracting greater revenues. However, this growth in revenue will be partially offset by the resultant reduction in Classic format revenue and associated production and installation services,” he said.

“We are accelerating the company’s capital investment in new digital screens. As part of this, we are rolling out new smaller Elite digital screens in both metropolitan and regional locations to further grow APN Outdoor’s digital asset portfolio.”

APN’s decent results come after its proposed merger partner, oOh! Media, announced earlier this week that its overall revenue and profit grew by more than 20 per cent in 2016.

Please login with linkedin to comment

Nielsen's Homescan shopper panel outdoor

Latest News

Dairy Australia Launches Latest “Buy. Support. Enjoy Aussie Dairy” Via Elmwood
  • Campaigns

Dairy Australia Launches Latest “Buy. Support. Enjoy Aussie Dairy” Via Elmwood

The latest instalment of Dairy Australia’s “Buy. Support. Enjoy Aussie Dairy,” campaign has launched via elmwood. The ad aims to highlight the health benefits of getting your daily dose of dairy while also supporting local farmers and communities. The new Enjoy phase of the Dairy Australia campaign follows on from the initial scene-setting campaign, (around […]

Retired Marketing Man Andrew Piccoli Speaks About His Children’s Book ‘Dexter The Dahu’
  • Marketing

Retired Marketing Man Andrew Piccoli Speaks About His Children’s Book ‘Dexter The Dahu’

Andrew Piccoli spent his career overseeing some of Australia’s most memorable ad campaigns. Now, he has turned his attention to a particular area of passion: children’s literature. Now retired, Piccoli spent the COVID-19 lockdown writing the story of Dexter the Dahu for children aged between five and nine. He has donated a copy of the charming […]

A Clearer Lens: Restoring Trust In Out Of Home Measurement
  • Opinion

A Clearer Lens: Restoring Trust In Out Of Home Measurement

Outdated and modelled legacy measurement metrics being used by OOH companies have hindered confidence in the channel. Robin Arnold [pictured], Chief Technology Officer for LENS Technology & Analytics explores the few hero systems emerging to bring trust back to the channel. What do marketers really want? It’s a hard, nuanced question that has many answers. […]

Opinion

by B&T Magazine

B&T Magazine