Alpha Digital has announced it is celebrating six new client wins and 14 new hires since the start of 2021.
Recently commemorating its tenth year in market, Commercial Director Tobey Bower [pictured] applauded the way the independent digital marketing agency weathered 2020 and has continued with substantial year-on-year growth.
Alpha Digital welcomes to its client portfolio Michael Hill Jewellers, Medley, Amart Furniture, Scotch & Soda, and Lorna Jane. Another notable account win in the local travel industry includes Travello.
On top of those wins, Alpha Digital continues to work with a roster of well-known brands, including Petbarn, M.J. Bale, City Beach, Lounge Lovers, Beds n Dreams, G. J. Gardner Homes and Pillow Talk.
Each of the new clients have appointed Alpha Digital for a number of different services, ranging from performance, content marketing, strategy and experience.
Alpha Digital added that these wins have come following a new position and process which has bolstered the agency’s capabilities. Once pure-play performance, it has over the past year developed new capability in strategy and holistic digital media planning and buying.
Bower said: “The economic and consumer landscape continues to evolve rapidly, meaning brands need strategic agency partners who make it easier to navigate complex, challenging, and ever-changing environments.
“We’re responding to an increasing client demand for a marketing partner that can marry consumer trends and big-picture thinking with creative and clever tactical campaign roll-outs.”
Alpha Digital’s client additions have seen it reveal 14 new employees who have each joined the team since January, including hires from graduates through to senior account manager and director positions. Notably, this includes six graduates from the second round of its one-year graduate program.
Chief executive officer of Alpha Digital, Sam Wood said: “These amazing additions to our team position us at the top of the game for a range of digital marketing services. We’re well supported to tackle our next growth phase and are ready to respond to new briefs with creativity, curiosity and strategic thinking.”
