Independent communications agency Agent99 Public Relations has welcomed respected founder of No More Practice Education and founder and CEO of Evolution Media Group, Vanessa Stoykov, to its client stable.
Agent99 will be supporting the launch of her Learn from the Money Masters – The Investment Series show on Channel Nine.
Stoykov has over two decades of experience in the wealth creation space and is now dedicated to saving Generations X and Y from inadequate superannuation and government pension funding through smart investing.
Following a competitive pitch, Agent99 won the task of leveraging market research from Griffith University that highlights how Australians are at risk of inadequate personal retirement funds, and launching Stoykov’s new show, which debuts on Nine this Saturday at 12:30pm.
The series will allow viewers to learn from industry experts about how to make the most of their investments and how to make the smartest financial decisions possible to ensure a comfortable self-funded retirement.
Stoykov said: “We are excited to work with such a highly regarded agency that values relentless hard work and has an outcomes focused mentality.
We believe that the campaign will help facilitate the success of The Investment Series and help me spread the word about why Australian’s need to unlearn everything they think they know about money in order to better their financial situation and their futures.”
Agent99 director Sharon Zeev Poole said: “We’re delighted to be working on a campaign that has the ability to overturn the daunting process of retirement for thousands of young Australians.
“It is an exciting time for Vanessa, and we are eager to showcase our creativity and clever thinking by exceeding her expectations throughout the campaign”.
Agent99 has developed a strategic campaign that includes key media outreach, interviews, leveraging the market research and promoting Vanessa Stoykov’s personal brand, with her new website (www.vanessastoykov.com.au) launching next Friday.
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B&T's shining a light on industry folk prior to adland. Preference given to anyone purporting actual UFO abduction.