Harold Mitchell has come out swinging in defence of the anti-siphoning list, after Foxtel’s Richard Freudenstein accused the free-to-air industry of a “medical addiction” to media regulation.
Mitchell, chairman of the FTA industry’s lobby Free TV, dismissed Foxtel’s calls to reduce the anti-siphoning list and argued for retransmission fees.
“It’s no surprise to see pay TV out there crying foul over television sporting rights. It’s more of the same from an industry that is about one thing – making people pay for stuff they would otherwise get for free.”
The comments came in response to Freudenstein, Foxtel’s CEO, address to the American Chamber of Commerce yesterday where he called again for a dual rights scheme for sporting broadcasts.
“Under this scheme there would be nothing to stop the free to airs acquiring exclusive rights to those events, if they were prepared to pay the market price,” Freudenstein said.
He said the anti-siphoning list was a “classic example” of seeking regulatory protection over market solutions.
“This addiction to media regulation is not a solution to anyone’s long-term problems.”
He also repeated the arguments he presented at last week’s Screen Forever conference in Melbourne where said handing the decision to sporting bodies would have benefits for all levels of sport.
Mitchell dismissed the dual rights scheme as a “fantasy” and a “pea and thimble trick that will see sports disappear from the television screens of ordinary Australians”.
Mitchell also said it was “not unreasonable” to expect subscription platforms to pay to retransmit FTA channels, like their counterparts in the US.
“The absence of a retransmission right in Australia is an outdated anomaly and we will be arguing that it should be fixed as part of the governments’ general regulation review.”
Freudenstein labelled the likening to the US experience “ridiculous” and said: “The idea that citizens who elect to take and pay for another service will be charged for what they are otherwise entitled to for free is offensive.”
Please login with linkedin to comment
Aussie retail payments platform Afterpay has launched a new global look, feel and positioning with a fresh brand identity. Founded out of Bondi, Sydney, Australia five years ago, Afterpay has skyrocketed to infinite heights, with almost 10 million customers and 55,000-plus merchants now using the platform globally across Australia, US, UK (where it is called […]
How Communications’ China marketing director, Doris Li, believes ad-land professionals must be courageous enough “to be abnormal”, and listen to their hearts, to be fearless in times of change. During this year’s B&T Women in Media Awards, presented by Bauer Media, we’ll be recognising exceptional people who have achieved success in their professional arenas, celebrating […]
The holding companies might be losing as much as 23 per cent of their revenue year-on-year, but new business has remained relatively resilient through 2020, the lastest research from R3 has revealed. In the first half of 2020 total new business revenue decreased 10 per cent globally – but creative agencies are having to find […]
Independent communications consultancy The Mint Partners has bolstered its integrated client roster and signed a number of premium lifestyle brands to kick start the new financial year. With an array of new products, services, and a focus on insight-led and creative integrated communications, MINT has enjoyed recent success with an expanded portfolio across new categories including fintech, […]
A feature length documentary on the extraordinary racing career of Australia’s first Formula 1 champion, Sir Jack Brabham, co-produced by design, animation and visual effects house Heckler, will be available on Stan exclusively from this Friday – 7 August. Directed by Ákos Armont (Aurora Films) in association with Heckler, whose co-founder Will Alexander served as […]
In a first for the Australian insurance market, Club Marine, Australia’s largest provider of boat and pleasure-craft insurance, has released a new series of videos to help explain insurance cover. With a few familiar Aussie personalities to help out, Club Marine is helping its members, as well as the broader boating community, to understand the […]