72andSunny have strengthened their team in Australia with four super senior hires in strategy and creative roles.
“72andSunny’s vision has always been to drive growth by impacting culture. We’re stoked to add this world class talent to the team to help deliver this,” said Ross Berthinussen, 72andSunny Sydney president.
“It’s rad to have such superstars joining the 72 family, we have great energy, and are making lots of awesome work right now. I can’t wait to see what we all create together,” said Luke Martin, 72andSunny Sydney ECD.
Joining the team are:
Genevieve Hoey: A highly awarded creative with a global career of nearly 20 years developing culture shaping campaigns, products, platforms and experiences for some of the world’s most iconic brands including Nike, Converse, Booking.com, Corona, BMW Mini and H&M. Prior to 72andSunny, Genevieve was ECD at ALTO NY, Group ECD at R/GA NY and CD at Wieden + Kennedy Amsterdam.
Michael Kleinmann: An acclaimed designer with a global career that spans leadership roles in Design and Art Direction. Michael is returning to Australia after a five year spell at Droga5 New York and joins 72andSunny in October. He is best known for work that intersects culture, art, technology and absurdity.
Daniel Cook: A specialist in culturally driven strategy across communications and entertainment. Dan has over 20 years experience spanning traditional agency strategy roles in Auckland, London and Sydney and 13 years broadcasting strategy within the BBC, ITV and ABC. Dan holds a PhD examining the political economy of information within mature democracies.
Job van Dijk: An award-winning creative with an international career spanning over 20 years, developing culturally impactful campaigns for brands including Diesel, Axe, Heineken and T-Mobile. From Amsterdam, Job has held previous roles as CD at KesselsKramer, TAXI and Anomaly.
Pictured L-R: Michael, Dan, Genevieve, Job
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