UK Fashion Brand Ads Banned For Sexually Suggestive Posters Of Young Model

UK Fashion Brand Ads Banned For Sexually Suggestive Posters Of Young Model

The Advertising Standards Authority (ASA) in the United Kingdom has banned outdoor advertising of an ethical fashion brand Nobody’s Child for being “irresponsible and offensive”, as well as sexualising the young model who stars in the campaign.

The two billboards were displayed on bus shelters seen in November 2015 were described by the ASA ruling:

a. One ad featured a female model wearing a black jumpsuit and heeled shoes, sitting on the arm of a sofa with one leg bent in front of her resting on the sofa and her arms in a relaxed position. She was looking at the camera. Text stated “nobody’schild.com”.

image (1)

b. The other ad featured the same model wearing a tartan dress, sitting on a chair facing towards the camera. One leg was slightly raised. Text stated “nobody’schild.com”.




Please login with linkedin to comment

Fashion advertising global goals

Latest News

AZK Media Launches Customer Catalyst As Demand For Video Content Grows
  • Advertising

AZK Media Launches Customer Catalyst As Demand For Video Content Grows

Technology PR and marketing agency AZK Media, has launched a pure play video-content business called ‘Customer Catalyst’ as demand for premium video content continues to surge. Lead image: Wayne Williams & Azadeh Williams Research shows 64% of businesses see an increase in website conversions from having a customer testimonial video as part of their marketing […]

G Squared Hires The Hallway’s Chris Murphy To Lead New Creative Arm
  • Advertising

G Squared Hires The Hallway’s Chris Murphy To Lead New Creative Arm

Digital consultancy G Squared has launched a performance media creative division that will be led by The Hallway’s former general manager, Chris Murphy. The new capability enables G Squared clients to tap into a team of creative specialists who will develop, optimise and scale effective campaigns across digital media channels. G Squared said that it […]

Want your business to become more competitive? Invest in people
  • Opinion

Want your business to become more competitive? Invest in people

Learning and development can sometimes fall into the “nice to have” bucket – but John McNerney, managing director AUSEA at Yahoo, makes the case that in a tech-driven age marketing leaders should prioritise their employees’ development if they want to get a leg up on competitors. Good businesses are like ships. They’re places where everyone […]

Gabby’s Dollhouse Stage Show Set To Tour The World From 2025
  • Marketing

Gabby’s Dollhouse Stage Show Set To Tour The World From 2025

Universal Live Entertainment Announces Global Partnership with TEG Life Like Touring to Produce a Live Show Version of DreamWorks Animation’s Gabby’s Dollhouse. DreamWorks Animation, Universal Live Entertainment, and TEG Life Like Touring will be collaborating on a live touring show inspired by the magical world of hit series Gabby’s Dollhouse. TEG Life Like Touring revealed […]