The team at UK mobile communications company TextMagic has created an SMS Marketing Periodic Table – a tool that should help marketers make the most of their texting efforts.
The table is divided into categories. In some of them, marketers can choose between elements (goals, metrics, etc.), and the other will be like checklists put together so they don’t forget anything (text message elements, delivery).
The table also includes a handy step-by-step SMS marketing guide: