Can Sporting Clubs Really Trademark Nicknames? Trademark Dispute Forces NSW Women’s Team Rebrand
B&T isn't sure what is worse, the nickname 'Sky Blues' or that…
Foxtel’s WBBL & AFLW Viewership Soars As 2024 Becomes The Golden Age Of Female Sport
The year 2024 has marked an extraordinary era for women’s sport in…
“We Need To Overcome The Perception That Women’s Sport Isn’t Good For Business Because It Is,” – Sarah Styles From The Victorian Government On Why Women’s Sport Is Undervalued By Sponsors
The recent Women’s World Cup match in which the Matildas took on…
Foxtel Media: Women’s Sport Viewership Shows Marked Increase
Why not give the office a few bars of 'Sisters Are Doin'…
Fox Sports: 66% Of Aussies Tuning In To Women’s Sport
New study finds Aussies increasingly tuning in to women's sports. Even more…
Language Used In Female Sports Reporting A “Minefield”: AFL’s Jemma Wong
"The big don't argue", "donnybrook", "the falcon" & "chin music" are turn-offs…