Adobe And Drift Launch Industry-First Conversational Account-Based Experience for Marketo Engage
Admittedly, this piece can drift into the rather "techy" category. So, best sit with someone from IT while reading it.
B&T’s Big Fat Adobe Wrap Part Two: Reese Witherspoon Lights Up The Room
Having survived an overdose of deep fried chicken, B&T's faithful scribe once more battled the crowds in Vegas for this.
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Digital Advertising: 25 Years Old And Already The Most Dominant Force In Advertising
This piece is thorough in detail, is well researched and considered an opinion, which can only mean B&T didn't write it.
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B&T’s Big Fat Adobe Summit Day One Wrap
B&T's man is on the ground in Vegas for the annual Adobe love-in. And he's loosened the handcuffs in time to pen this.
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