Major Parties Drop $1.4M In Social Media Ad Blitz As Election Heats Up
It isn't just Clive Palmer buying up all the country's ad inventory…
Meta Expands Teen Accounts With DM Nudity Protections & Greater Parental Oversight
Meta promises to slash the nudity on its platforms. If only someone…
Meta’s 2025 Election Plan: Safeguards Boosted, But Is It Enough?
Meta commits to fighting misinformation during the election... what happens the rest…
Online Safety Expert Says Social Media Age Restrictions Should Focus On Features
Big tech cries foul of Gov's proposed YouTube exemption. B&T still wonders…
Meta Introduces More Third-Party Content Block Lists To Boost Brand Safety On Its Platforms
Any controls that Meta could place on those weird AI cat videos…
Meta’s Nicola Mendelsohn: Advertisers At Davos “Very Reassured” About Its “Commitment To Brand Safety”
Meta tells advertisers not to worry about its recent changes. B&T still…
Meta’s Ad Revenue Climbs 22% As Zuck Hails Trump Administration As Prioritising “American Technology Winning”
The Zuck-Trump love-in continues as B&T wonders how they'd fare on Love…
Meta Tells Advertisers It’s “100% Committed” To Brand Safety Despite Content Moderation Changes
Meta tells big spenders in the US not to worry about the…
MYOB & Meta Marketing Leaders Gabrielle McKenzie & Stefanie DiGianvincenzo Named As Judges For 2025 IHAC Awards
The In-House Agency Council names judges for its awards. Says they're very…
Facebook & Instagram Join Other Social Platforms In Signing EU Pledge To Take A Stand Against Hate Speech
Just days after canning fact-checkers & DEI policies in the US, Meta…
Zuck To Cut 5% Of Meta “Low Performers”
B&T's woken up on the wrong side of bed often, but we've…
B&T’s Ones To Watch: Brands
B&T's Ones To Watch series continues with Brands. Local bakery that just…
Michelle Rowland: Meta Has No “Immediate Plan” To Can Fact Checking In Australia As Concerns Mount & Election Approaches
By way of example to Zuck, B&T is proud to announce immediate…
Meta Australia Will Continue To Hire Diverse Talent, Former Twitter Boss Says Zuckerberg Is “Lying” About DE&I
Zuckerberg is working hard to light fires for the MAGA mob while…
‘A New Wild West?’ – Adlanders On Alert As Meta Moderation Overhaul Sparks Brand Safety Concerns
Meta's move has certainly raised eyebrows. But, as you'll read here, some…
Julie Inman Grant: ‘We Will Continue To Hold Tech Companies To Account For Online Harm’
The eSafety Commissioner comes out swinging for Zuck, sans the actual boxing…
Zuckerberg’s Lurch Towards ‘Free Speech’ Is Purely An Ode To Donald Trump, But Will Advertisers Care?
We rarely try to pick sides here at B&T, though this move…
Zuck Follows Musk: Meta To Bin ‘Politically Biased’ Fact Checkers, Also Takes Swipe At Governments ‘Pushing To Censor More’
Zuck spectacularly backflips on content moderation to oddly be more like Musk.…
UFC Boss Dana White Joins Meta Board
With new hair, trendy outfits and an enviable physique, B&T wonders if…
Nick Clegg To Leave Meta Ahead Of Trump Inauguration
B&T reckons Clegg would be a great fit for Elon Musk's X…
Meta Settles Cambridge Analytica Dispute With $50m Payout
Meta has paid its $50M fine to the Australian Information Commissioner. Zuck…
Government To Compel Social Platforms To Strike Commercial Deals Under Beefed-Up Bargaining Code
B&T wonders whether the government might consider putting the funds from the…
Meta News Bargaining Decision Potentially Only Hours Away
Albo looks set to be firmly off Zuckerberg's, Musk's & the Murdoch's…
Government Poised To Determine Meta’s Fate On Paying For Australian News Content
The government set to make a decision on Meta paying for news…
New Meta Regulations Crack Down On Financial Scams
In bad news for Nigerians & possibly McDonald's' Monopoly, Meta unveils latest…
Landmark Social Media Ban For Kids Under 16 Passes Amid Heated Debate
If there's a certainty about tech, the more you try & ban…
Social Media Giants Warn Albo’s Proposed Bill Could Create “A Licence To Be Online”
Thought this whole ban on kids under 16 using social media would…
Parliamentary Inquiry Calls For Greater Control Of Social Media Algorithms, Urges Platforms To Exercise ‘Duty Of Care’ & Safety By Design
Canberra continues push to make social safer for teens, seemingly unaware of…
Meta & Ipsos Research Finds That Two-Thirds Of Parents Believe They Should Decide If Kids Use Social, Not The Government
Ipsos teams with Facebook's Meta to unsurprisingly tell Albo & co to…
Meta Announces AI Translation & Content Curation To Boost Creator Engagement On Its Platforms
Meta unveils new AI features at its Connect summit, while Zuck's Kath…
Meta Introduces Instagram Teen Accounts As Child Social Ban Looms But Changes Not Sufficient Say 36 Months Founders
B&T's certain teenagers would rather ride bikes in the street than hand…
Earnings Wrap: Pinterest, Meta & Microsoft Revenues All Climb
With calculator in hand & distant memories of Year 11 economics, B&T…
IMAA Announces 21 Agencies To Participate In Inaugural Pitch-Chella Program
IMAA announces 21 agencies signed-up to its festival-themed pitching event. Tents not…
Google Signs New Bargaining Code Deals But Can Cancel Them After A Year
Google renews News Media Bargaining Code deals with local publishers, as rival…
AI Will Take Adland From Buying Billboards To Creating Outcomes: Meta’s APAC Accounts & Agencies Boss
This expert says AI will usher in advertising's golden era. Sadly, no…
The Daily Aus, Broadsheet Warn Meta Designation Could Slash Revenues By 50% & Fuel Mass Redundancies
More silence from the communications minister as Meta pulls news content. Whoever…
Trump vs Zuckerberg: Mindless Rant Or Democratic Threat?
If there's a remote upside in a Trump presidency it's that he's…
Ads Coming Sooner Rather Than Later As Threads Seeks To Capitalise Off Declining X Revenue
Thought Threads was dead & buried? News today it's set to become…
‘Efficiency, Matchmaking & Celebrating The Work’ – Industry Leaders Explain Their Trip To Cannes
Here, B&T chats with top adlanders about the benefits of attending Cannes.…
Meta Launches New AI Chat Feature For Businesses Communicating On Messenger
Meta has used Cannes to unveil its new AI chat feature for…