Student Wins Trip To The Great Barrier Reef Through goa Partnership

Student Wins Trip To The Great Barrier Reef Through goa Partnership
SHARE
THIS



A new wave of reef enthusiasts have been showing their support in a big way to help keep the Great Barrier Reef great through a partnership involving the Great Barrier Reef Foundation and Queensland outdoor media company goa.

One lucky Brisbane student, Gabriella Brancatini, has won the trip of a lifetime to the Great Barrier Reef with Richard Fitzpatrick, the marine biologist and Emmy Award-winning ocean cinematographer behind the camera for David Attenborough’s The Reef series.

Minister for the Great Barrier Reef, Steven Miles, congratulated Brancatini on winning the trip after she completed an online reef scientist quiz at the World Science Festival Brisbane.

“What a fabulous experience this will be for Gabriella who is in her first year at university studying agribusiness and sustainable agriculture,” he said.

“She will gain a direct insight into the health of the reef and how we are all working together to ensure it continues to be a worldwide icon.”

Stunning reef imagery was shared across THE goa GRID – goa’s network of digital billboards – to encourage Queenslanders to take an active interest in protecting the Reef by becoming reef scientists.

Those who completed the online challenge had their names up in lights across THE goa GRID as well as going into the draw to win the one in a lifetime trip to the Great Barrier Reef.

Great Barrier Reef Foundation managing director Anna Marsden said: “More than 2,500 people completed the reef quiz, with half the entries coming from Queensland, 20 per cent from NSW and 20 per cent from Victoria.

“Even though the competition was only open to Australian residents, entries were also received from overseas reef enthusiasts from as far as China and the United Kingdom.

“The reef scientist initiative lets everyone who loves our Great Barrier Reef get involved in protecting it by finding out more, understanding the threats facing it, the solutions being developed and how their everyday actions can help keep the reef great.

“I’m delighted to announce that we’re extending this opportunity by taking our reef display to eight regional and south-east Queensland community events over the next three months and offering another chance to win a coveted place on a research expedition to the Great Barrier Reef.”

Miles added that the Queensland Government had provided funding for the World Science Festival display to tour throughout Queensland, starting with the Bundaberg Show in May and ending with the Royal Queensland Show in Brisbane in August.

“This display will reach more than 600,000 people throughout Queensland, travelling to Bundaberg, Gladstone, Rockhampton, Mackay, Townsville, Cairns, Pine Rivers, and Brisbane,” he said.

Chris Tyquin, CEO and joint managing director of goa, said: “As Queenslanders, it is up to us to be at the forefront of protecting our national treasure. We see the partnership with the Great Barrier Reef Foundation as the first step in fulfilling our duty towards conservation, innovation, and research to protect the Reef.”

The reef scientist initiative will continue until October and a second Great Barrier Reef trip is available to win. People can enter at any Great Barrier Reef Foundation display or online.

Please login with linkedin to comment

Great Barrier Reef Foundation heinz Joe Copley

Latest News

Asics Australia Launches First Women’s Cricket Shoe
  • Marketing

Asics Australia Launches First Women’s Cricket Shoe

ASICS Australia has released the world’s first cricket shoe, specifically designed for females – developed locally in conjunction with Cricket Australia’s (CA) Women’s Team Physiotherapists and Athletes. In recognition of the incredible growth of women’s cricket in Australia, ASICS has launched the 350 NOT OUT FF to the market alongside a fresh ‘Made For Me’ […]

Tourism Tropical North Queensland Appoints Marketing Manager
  • Marketing

Tourism Tropical North Queensland Appoints Marketing Manager

Tourism Tropical North Queensland has appointed Marketing Manager Lani Strathearn to spearhead the rollout of the Cairns & Great Barrier Reef brand. TTNQ Chief Executive Officer (CEO) Mark Olsen said Ms Strathearn had a solid career in tourism marketing having worked in agencies in Melbourne and Adelaide for the past four years with clients including […]

Omnicom’s Resolution Digital Named As Google Honours Agency Of The Quarter
  • Advertising

Omnicom’s Resolution Digital Named As Google Honours Agency Of The Quarter

Resolution Digital has been awarded the Australia’s Agency of the Quarter award in the prestigious Google Honours program. The Honours program for 2020 recognises the achievements of the very best performance marketing agencies and providers across Australia and New Zealand. The program consists of 3 quarters, 43 agencies and over 500 individuals; measured on account […]

SCA Launches New Media Research & Insights Division
  • Media

SCA Launches New Media Research & Insights Division

SCA today announced that its award-winning Research & Insights and Strategy & Insights divisions have come together to form SCA iQ, one of Australia’s largest media research and insights offerings.   SCA iQ fuses the research, insights and strategy functions together, to better power insightful solutions for SCA’s Sales and Content teams and advertising partners and is underpinned […]

Audi Pulls Ad, Apologises For Dangerous, “Phallic” Campaign
  • Campaigns

Audi Pulls Ad, Apologises For Dangerous, “Phallic” Campaign

German carmaker Audi has been forced to pull its latest campaign and issue the usual round of apologies after a rather tone-deaf launch over the weekend. On Saturday, the carmaker shared an ad for its snazzy looking Audi RS4 with the caption “Lets your heart beat faster – in every aspect”. The ad featured a […]

by B&T Magazine

B&T Magazine
Audiences Are Coming Back, Says Global Out Of Home Industry Leaders
  • Advertising

Audiences Are Coming Back, Says Global Out Of Home Industry Leaders

World Out of Home industry leaders from Australia, the UK, US and Germany have revealed that audiences are returning to public spaces despite ongoing challenges from COVID-19, and that they anticipate improved market fundamentals in coming months. In an interview for a podcast being released today, leaders including oOh!media CEO Brendon Cook, President of the […]

Perth Agency Firefly Adds Six New Accounts & Launches New Media Arm
  • Advertising

Perth Agency Firefly Adds Six New Accounts & Launches New Media Arm

Firefly has brought on six major new clients as it continues to expand, adding new media planning and buying arm to its business. Managing Director Andrew Mathwin (pictured) said the independent agency, known for clients such as Air New Zealand, Buy West Eat Best, West Coast Eagles and Mrs Mac’s Pies, had a strong year […]

Media33 Announces Two Senior Promotions
  • Advertising

Media33 Announces Two Senior Promotions

Boutique communications agency, Media33, have made two senior appointments with Ashlee Crawford appointed to General Manager and Mick Bradley appointed to Agency Director. Both Ashlee & Mick have been part of the management team at Media33 since it was launched in early 2013 and have played a key role in the agencies ongoing cultural strength […]

Independent Brewer Wingman Cancels All Sales For A Month In Support Of Dry July
  • Marketing

Independent Brewer Wingman Cancels All Sales For A Month In Support Of Dry July

In possibly a first for the category, independent brewer Wingman decided to cancel all sales of Wingman beer during the month of July, in support of Dry July. This bold initiative went live at midnight June 30 and ran throughout July. Wingman Beer’s general manager Will Chambers explained: “We have noticed a dramatic spike in […]

AAP Sale Formalised, Confirms Name To Be Retained
  • Media

AAP Sale Formalised, Confirms Name To Be Retained

The sale of Australian Associated Press (AAP) to a consortium of impact investors and philanthropists has been formally completed, ending 85 years of ownership by Australia’s major publishing groups. The national news agency will continue to provide a trusted breaking news service with a team of journalists and photographers, most of whom have joined the […]

Aussie Success Story Afterpay Unveils New Brand Identity
  • Marketing

Aussie Success Story Afterpay Unveils New Brand Identity

Aussie retail payments platform Afterpay has launched a new global look, feel and positioning with a fresh brand identity. Founded out of Bondi, Sydney, Australia five years ago, Afterpay has skyrocketed to infinite heights, with almost 10 million customers and 55,000-plus merchants now using the platform globally across Australia, US, UK (where it is called […]

Women in Media’s Doris Li: “Listen To Your Heart And Go For It, Then Settle For Extraordinary”
  • Media

Women in Media’s Doris Li: “Listen To Your Heart And Go For It, Then Settle For Extraordinary”

How Communications’ China marketing director, Doris Li, believes ad-land professionals must be courageous enough “to be abnormal”, and listen to their hearts, to be fearless in times of change. During this year’s B&T Women in Media Awards, presented by Bauer Media, we’ll be recognising exceptional people who have achieved success in their professional arenas, celebrating […]

by B&T Magazine

B&T Magazine
Study: New Business Wins Still Resilient, But Creative Finding It Tougher Going Than Media
  • Advertising
  • Media

Study: New Business Wins Still Resilient, But Creative Finding It Tougher Going Than Media

The holding companies might be losing as much as 23 per cent of their revenue year-on-year, but new business has remained relatively resilient through 2020, the lastest research from R3 has revealed. In the first half of 2020 total new business revenue decreased 10 per cent globally – but creative agencies are having to find […]

by B&T Magazine

B&T Magazine
I’m Not Loving ‘Karens’, For What They Highlight About Our Society
  • Opinion

I’m Not Loving ‘Karens’, For What They Highlight About Our Society

In this guest post, the CEO of PR/comms agency Extollo, Katy Denis, examines the social phenomenon of our time – the entitled ‘Karens’ amongst us & why they can be such a danger… Until last week, I had no idea who or what a “Karen” is. Thanks to (and I use that term very lightly, […]

Opinion

by B&T Magazine

B&T Magazine
The Mint Partners Wins Pernod Ricard, Cemoy & Little National
  • Advertising

The Mint Partners Wins Pernod Ricard, Cemoy & Little National

Independent communications consultancy The Mint Partners has bolstered its integrated client roster and signed a number of premium lifestyle brands to kick start the new financial year. With an array of new products, services, and a focus on insight-led and creative integrated communications, MINT has enjoyed recent success with an expanded portfolio across new categories including fintech, […]

opr Adds DocuSign To Client Roster
  • Media

opr Adds DocuSign To Client Roster

Sure, it might not be a Coke or a Qantas, but opr think this win significant enough to send well-meaning press release.

Stan Acquires Heckler Co-Produced Biopic On F1 champion Sir Jack Brabham
  • Media

Stan Acquires Heckler Co-Produced Biopic On F1 champion Sir Jack Brabham

A feature length documentary on the extraordinary racing career of Australia’s first Formula 1 champion, Sir Jack Brabham, co-produced by design, animation and visual effects house Heckler, will be available on Stan exclusively from this Friday – 7 August. Directed by Ákos Armont (Aurora Films) in association with Heckler, whose co-founder Will Alexander served as […]