Strategic integrated communications agency Zadro Communications has dropped the ‘Communications’ from its name rebranding as Zadro.
The brand launched seven years ago and managing director Felicity Zadro said: “We’ve been so busy doing what we love for others – strategic integrated communications – that we thought it time to give ourselves a bit of that TLC.
“We’ve taken our own advice and our 95 years of combined experience, and used all the services, strategies and tools that have been so effective and delivered results for our clients. First we took a good hard look at ourselves – where we came from, how far we’ve come, and where we want to go.
“Why? Because we want to be even better at what we do and articulate our evolution to an agency that can deliver seven strategic, creative and integrated services – strategic communications, public relations, marketing, design, internal communications, consumer insights, digital and social media,” said Zadro.
Zadro currently has several campaigns in the pipeline including one designed to drive awareness of the career opportunities in the Australian Construction Industry. Other clients Zadro has worked with include Westpac, Business Events Sydney and Tourism NT to name a few.