Fundraising and branding agency, March One has been appointed by the Starlight Children’s Foundation to create an innovative new community fundraising brand event that will connect with everyday Australians looking to make a difference.
March One MD Greg Bechly said the Starlight Children’s Foundation approached us to create a new Peer-to-Peer fundraising event that will tap into new audiences.
“We want to showcase the support Starlight provides, and how it’s able to disrupt that relentless cycle of pain and trauma and offer children and teens a break so that sick kids can have fun, and simply be kids.
“This is a challenge we are thrilled and inspired to take on.”
Starlight gives play and laughter back to sick kids, something every Australian looks for in their own life.
The new event will align with the Starlight’s existing brand values and leverage off ongoing partnerships as well as look to create new ones to excite and motivate the Australian public to get behind this great cause.
Starlight Community fundraising manager Denise Zlotowski said: “March One’s ability to conceive new creative and scalable fundraising ideas is what made them a natural partner for us.
“We are excited to launch this new event in the coming weeks.”
March One has set its sights on driving a genuine connection with new supporters in an everyday way using its human centred approach to show Australians the positive impact they can have on children in their community who still need to have fun and laughter whilst undergoing difficult and challenging treatments.
Please login with linkedin to commentStarlight Foundation
Kargo has today announced several major growth milestones across the APAC region for the first half of 2021, more than doubling H1 revenue year-over-year with 115 per cent growth. Kargo also ran 41 per cent more campaigns in the region than in H1 2020 and the average campaign size increased by 32 per cent over […]
Hootsuite has today announced its acquisition of Heyday, a Montreal-based conversational AI platform that enables brands to deliver personalised customer experiences through 1:1 messaging conversations. Commerce is rapidly moving onto social and messaging platforms. Hootsuite, a pioneer in the social media management category, has the largest customer base in the industry and with this acquisition […]
Moira Geddes, founder and director of independent food publication EATIVITY has been handpicked by IAB Australia to become the first ever micro-publisher to take part in its Mentorship Program, highlighting the important role that specialised custom digital sites play within the country’s media landscape. EATIVITY aims to keep consumers in the know and help small […]
Hivestack, the global ad tech leader in programmatic digital out of home (DOOH) advertising, today announced the appointment of Ichiro Jinnai as president, Hivestack Japan. Jinnai will be responsible for driving the regional strategy, direction and expansion of the Hivestack platform in Japan. “I am beyond thrilled to welcome Ichiro Jinnai to the Hivestack family,” […]
Audience measurement platform LENS Technology & Analytics has appointed Nikhil Elayat to Business Director to fast-track growth opportunities across Australia and New Zealand. Elayat (pictured) joins from New Zealand’s largest independent advertising agency, Stanley Street, where he was head of advertising technology. He played a pivotal role in building adtech functions within the performance team […]
Australian medical research institute, The Burnet Institute has launched, How Science Matters podcast. The informative podcast will be co-hosted by former ABC Radio journalist Tracy Parish and Burnet institute director and CEO Professor Brendan Crabb AC. Crabb is also a microbiologist, malaria researcher and will share his knowledge on contagious diseases. How Science Matters was […]