Fundraising and branding agency, March One has been appointed by the Starlight Children’s Foundation to create an innovative new community fundraising brand event that will connect with everyday Australians looking to make a difference.
March One MD Greg Bechly said the Starlight Children’s Foundation approached us to create a new Peer-to-Peer fundraising event that will tap into new audiences.
“We want to showcase the support Starlight provides, and how it’s able to disrupt that relentless cycle of pain and trauma and offer children and teens a break so that sick kids can have fun, and simply be kids.
“This is a challenge we are thrilled and inspired to take on.”
Starlight gives play and laughter back to sick kids, something every Australian looks for in their own life.
The new event will align with the Starlight’s existing brand values and leverage off ongoing partnerships as well as look to create new ones to excite and motivate the Australian public to get behind this great cause.
Starlight Community fundraising manager Denise Zlotowski said: “March One’s ability to conceive new creative and scalable fundraising ideas is what made them a natural partner for us.
“We are excited to launch this new event in the coming weeks.”
March One has set its sights on driving a genuine connection with new supporters in an everyday way using its human centred approach to show Australians the positive impact they can have on children in their community who still need to have fun and laughter whilst undergoing difficult and challenging treatments.