New Creative Businesses Incubator Launches

New Creative Businesses Incubator Launches

Poplabs, a new incubator focused on social impact through storytelling, launches today to give creative startups the tools and support they need to create commercially viable businesses.

The mission of the incubator is to contribute to building a more diverse and inclusive Australian storytelling industry with a global standard of expertise.

Leading storytellers, entrepreneurs, and changemakers committed to building the future ecosystem of impact-driven creative businesses have come together to partner with and support the Poplabs team. Poplabs is supported by the Australian Government Department of Industry, Science, Energy, and Resources through Incubator Support initiative funding as part of the Entrepreneurs’ Programme.

Deanne Weir, Founder of WeirAnderson.com who invests in social impact entrepreneurs and storytellers, says “Poplabs can help Australian creatives to be fearless to validate and accelerate their projects, giving them a better path to market and ongoing success.”

Poplabs-Team-Margaret-Cheng-L-Sarah-Mak-centre-Manita-Ray-R-

Richard Cawsey, Founder and Managing Partner of Denali Venture Partners who brings his business acumen as an advisor to the incubator says “Poplabs allows a number of potential productions to be simultaneously, quickly and economically brought to a stage where key distribution and production financing support can be realised; cutting years and many thousands of dollars from the task of bringing projects to life.”

Founder of Capital Human Manita Ray who focuses on building impactful businesses says, “Storytelling shifts minds, intentionality creates impact, and capital scales this impact. This is what Poplabs is doing by finding and supporting the country’s emerging creative minds to drive impact. We are addressing the disadvantages and inequity often amplified by the interconnectedness of gender, age, sexuality, race, ethnicity, and disability.”

The Poplabs Incubator helps creatives to develop commercial skills, education, and knowledge to validate and accelerate their creative businesses so they can be competitive in the global landscape. By applying startup methodologies, and mentorship by industry experts, the program’s vision is to foster a more inclusive industry so that ultimately social impact can be driven by a new era of diverse voices in storytelling.

Poplabs Co-Founder Sarah Mak says, “Storytelling has the power to drive real change, but our creatives are often struggling to make a living. Right now, the data shows that our storytelling industry is broken. Our stories are supposed to shape and define us, how can they when so many of us are underrepresented? Without all of our stories heard, we will not solve our greatest challenges. This is why Poplabs has been created.”

Creative businesses including films, documentaries, podcasts, content production, virtual reality, augmented reality, and technology platforms are encouraged to apply to take part in creating a new sustainable, impact-driven content industry in Australia with a global standard of expertise. Poplabs will invest early-stage funding into selected businesses to grow their skills, set their impact goals, and develop their first saleable storytelling project. Applications for Cohort One are open now to residents across Australia and closes 11.59pm AEST 18 September 2020. To apply for the 11-week program go to www.poplabs.com.au

Sarah Mak continues “Stories make us feel, they drive change and define us. We want to build a thriving, inclusive, and equitable creative ecosystem that plays a significant role in driving societal change. Will you join us?”

Please login with linkedin to comment

poplabs

Latest News

Verizon Media Academy Ends For 2021 With Youth Charity Pitch-Off
  • Advertising
  • Media

Verizon Media Academy Ends For 2021 With Youth Charity Pitch-Off

Verizon Media’s talent program has come to an end for the third year, closing with a hybrid pitch-off event for Musicians Making A Difference (MMAD). The Verizon Media Academy class of 2021, made up of 44 emerging leaders from across Australia and New Zealand media, advertising and marketing industry, were given just one hour to […]

Industry’s Gamers Unite For UnLtd’s Virtual Rocket League Comp
  • Advertising
  • Marketing
  • Media

Industry’s Gamers Unite For UnLtd’s Virtual Rocket League Comp

Social purpose organisation UnLtd’s Big Games competition has raised a combined $85,000 for children and young people at risk. Running over five weeks, the competition involved 32 teams from across the advertising, marketing and media industries battling it out virtually for a chance to qualify for the Rocket League final. The tournament culminated in a […]

Sam Worthington And Phoebe Tonkin To Star In New Stan Original Film ‘Transfusion’
  • Media

Sam Worthington And Phoebe Tonkin To Star In New Stan Original Film ‘Transfusion’

Stan has announced that the Stan Original Film Transfusion commenced filming in Sydney earlier this week and will premiere on Stan in 2022. Transfusion is a taut, muscular thriller starring Sam Worthington (Avatar) as Ryan Logan, a former Special Forces operative, who is battling to cope with life after the loss of his wife and is thrust […]

COVID-19 Saw Stock Imagery Return To Harmful Gender Stereotypes
  • Advertising
  • Marketing

COVID-19 Saw Stock Imagery Return To Harmful Gender Stereotypes

According to a decade of data collected by iStock, Australian brands turned to imagery depicting outdated gender stereotypes during the pandemic. Tracking the keyword ‘women’, iStock by Getty Images found that in 2020, ANZ brands and businesses reverted to gender stereotypes. Images of mothers home-schooling were used at almost twice the rate of images of […]

by B&T Magazine

B&T Magazine
Maddison Connaughton Ends Time As Editor Of The Saturday Paper
  • Media

Maddison Connaughton Ends Time As Editor Of The Saturday Paper

Schwartz Media is congratulating Maddison Connaughton on her three years as editor of The Saturday Paper. Connaughton has decided to finish up her editorship this month. “It’s been an honour to edit the paper,” Connaughton said. “The Saturday Paper is one of the brightest voices in Australian media and I have been happy to see […]

Teenage boy wearing headphones works at desk in his bedroom
  • Media

New Research Names Olivia Rodrigo And BTS The Most Popular Study Music

Research from EdBbirdie using Spotify data has identified the most popular songs to study to. After analysing thousands of studying and homework playlists on Spotify, American singer Olivia Rodrigo’s ‘drivers license’ came out as top song to study to. It featured on 48 study playlists, while other top songs included ‘Ophelia’ by The Lumineers, ‘Falling’ […]

Happy woman drinking tea and waving to someone while having video call over desktop PC in the evening at home.
  • Marketing
  • Opinion

Building A Successful Remote Marketing Team

Dayna Stewart is the Business Director – Digital Marketing, Media & Creative Services at The Nudge Group. Here, she discusses the challenges that come with building a successful marketing team when working remotely. Before COVID-19 changed the way businesses work, most marketing teams spent their days together in a meeting room collaborating on the next […]

Opinion

by B&T Magazine

B&T Magazine
Australia’s The Kid LAROI Joins Billie Eilish, Dua Lipa, Olivia Rodrigo And More In iHeartRadio Festival Line-Up
  • Media

Australia’s The Kid LAROI Joins Billie Eilish, Dua Lipa, Olivia Rodrigo And More In iHeartRadio Festival Line-Up

The line-up for the 2021 iHeartRadio Music Festival has been announced as the legendary event returns live in Las Vegas in September. This year, the epic two-day lineup for the iHeartRadio Music Festival main stage will feature performances by Billie Eilish, Cheap Trick, Coldplay, Dua Lipa, Florida Georgia Line, Journey, Khalid, Lil Baby, Maroon 5, Nelly, […]

Shop! ANZ Calls On Industry To Participate In ANZ Shopper And Retail Marketing Industry Survey
  • Marketing

Shop! ANZ Calls On Industry To Participate In ANZ Shopper And Retail Marketing Industry Survey

Shop! ANZ is calling on shopper and retail marketing professionals from all retail related disciplines to participate in the first ANZ Shopper and Retail Marketing Industry Survey in four years. This important research provides a guide of where the retail marketing industry in Australia and New Zealand has come from and what is anticipated to […]