Marketo, Inc., the leading provider of engagement marketing software and solutions, today announced the appointment of Mani Thiru to the position of senior director, alliances.
A Stanford University alumna, Thiru has an impressive track record in consulting including senior digital transformation and customer experience roles at Capgemini, Optus, NetApp and Vodafone. Thiru joins Marketo from Cognizant Technology Solutions, a global provider of business technology services, where she was practice director for their digital works division.
“We seek to hire people who understand business and the role technology plays in driving efficiencies and revenue,” said Greg Taylor, managing director, Marketo Australia.
“Mani has a clear understanding of the digital marketing landscape and is able to humanise how clients can leverage technology. She will be an incredible asset to Marketo’s technology partners, systems integrators, agency ecosystem and our collective success.”
In her new role, Thiru will identify high impact technology and service partners that drive influence, create preference for Marketo and create differentiated solutions to our shared customers.
“I see Marketo as a tool that blends creativity with technology, ideas with processes. My role is to act as a catalyst, helping to harness the power of Marketo to create and sustain a long-lasting relationship with the most important asset of any business – the customer,” said Thiru.
Thiru is based in Marketo’s Sydney office.