Jetstar Adds Winning MKR Meal To Menu

  • jetstar1
  • mkr
  • jetstar2
  • jetstar3
1 / 4
SHARE
THIS



For those who tuned into My Kitchen Rules on Monday night, you may see Drasko and Bianca’s winning meal on board Jetstar flights now. In fact the entire show – well known for its product placements – turned into one monotonous plug for the budget carrier.

The bright orange airline has announced it has added the delectable dish of lamb with saffron cauliflower on selected international flights.

The passengers on the flight who tasted all contestants dishes on Seven’s reality cooking show voted for their favourite and this dish would subsequently be available for pre-order for those travelling overseas.

You can get it for $15.

It’s not just Jetstar customers who could try the dish though, as the airline created an activation in Sydney yesterday where the public could sample the meal.

David Hall, CEO Jetstar Australia and New Zealand said: “The biggest challenge for the My Kitchen Rules contestants was to create a restaurant quality meal that could be served at 30,000 feet and still taste delicious.

“Drasko and Bianca’s lamb and saffron cauliflower is a very welcome addition to the high quality range of meals we have available to pre-purchase and we’re sure our customers will look forward to tasting it.”

 

Please login with linkedin to comment

Advertising Standards Bureau Cath Stone feefo Join In sydney office launch

Latest News

Wavemaker Snares L’Oréal’s $70 Million Media Account Away From Carat
  • Media

Wavemaker Snares L’Oréal’s $70 Million Media Account Away From Carat

As part of L’Oréal’s global corporate governance process, which sees a media review completed every four years, L’Oréal Australia and New Zealand have appointed GroupM agency Wavemaker as its new media agency from 1st October 2021. The review process was overseen by Ebiquity, an independent advisor to manage the process on behalf of L’Oréal Australia and […]

BrandCrowd Creates Shareable Logo For Government’s ‘Arm Yourself’ Campaign
  • Advertising

BrandCrowd Creates Shareable Logo For Government’s ‘Arm Yourself’ Campaign

Logo designer BrandCrowd has created its own logo to align with the federal government’s ‘Arm Yourself’ vaccine campaign. Taking inspiration from the iconic World War Two image of Rosie the Riveter, the logo was created by a network of designers. According to BrandCrowd, “with the Australian government’s COVID-19 vaccination rollout under increasing scrutiny and accompanying […]

Jodie Oddy Makes Return To Radio, Scoring Nova Show
  • Media

Jodie Oddy Makes Return To Radio, Scoring Nova Show

Nova 919 has announced that Jodie Oddy will officially join the station, with The Jodie Oddy Show set to kickstart Nova’s weekends. An Adelaide radio favourite and one of the most enduring and successful female media personalities in SA, Oddy joins Nova with over 13 years breakfast radio experience and is excited to be getting […]

Making A Name For Your Brand In A New Market: Tips For Launching A Campaign Globally
  • Opinion

Making A Name For Your Brand In A New Market: Tips For Launching A Campaign Globally

Jacqueline Gonzales [featured image] is the Head of Global Marketing at Squarespace. In this piece, she shares her best pieces of advice for launching a campaign globally. It’s estimated that we see between 6,000 to 10,000 ads every single day. In today’s digital landscape we’re constantly bombarded by so many different brand messages from every […]

Opinion

by B&T Magazine

B&T Magazine