History Will Be Kind (HWBK), is continuing to build its award winning team, with a raft of new businesses wins and expanding client remits forging the way for two new junior hires.
Tiffany Wang joins HWBK as an Account Executive and brings with her experience across a range of disciplines including public relations and editorial, having previously worked at WordStorm PR and Girl Power magazine. Cabrini Broderick has also been appointed as an Account Coordinator following an impressive performance during a three-month internship at HWBK.
Both young guns will be responsible for supporting the team during a period of rapid growth and the agency’s stellar client roster, including the likes of Cheapflights and Merlin Entertainments’ SEA LIFE Sydney Aquarium.
Emma-Jane (EJ) Granleese, Managing Partner of HWBK, said the company is committed to nurturing the next generation of talent and places a strong emphasis on professional development.
“At HWBK, we believe our success is based on our people and the passion. We celebrate diversity and have a dynamic mix of characters and skillsets, all united by one goal – to do great work. We are very excited to welcome Tiffany and Cabrini, who will both be tremendous assets to our expanding multidisciplinary team.
“So far, 2016 had been a fantastic year for us, but we will never settle. We’re working hard to ensure our team, thinking and unique market approach continue to deliver outstanding results in 2017 and are constantly looking at how we can embrace shifts in the ever-changing communications landscape. It’s a very exciting time.”
HWBK is proudly part of a four-agency collective, the Deepend Group, an independent, digital communications and innovation consultancy group. The Deepend Group portfolio includes the leading specialist agencies Deepend (Digital), How To Impact (Innovation), Nomad (Emerging Tech) and History Will Be Kind (PR/Social Media).
Please login with linkedin to commentZenithOptimedia Group
Microsoft’s Build conference for developers that took place yesterday showcased several important additions to the US tech giant’s PC software that will soon be released to the public. During the presentation, which was live-streamed for audiences all around the world, the company revealed their plans for various programs such as Teams. Microsoft will soon be […]
Australia’s ad watchdog Ad Standards has released its annual Review Of Operations that provides an insight into advertising complaint statistics and key areas of work in 2021. Some 4675 advertising complaints were lodged last year, 33 per cent more than in 2020. The Ad Standards Community Panel considered a total of 315 cases and upheld […]
Cision, a communications platform helping public relations and marketing professionals around the world understand, influence and amplify their stories, released its annual State of the Media report with responses from more than 3800 journalists from 17 global markets to understand challenges faced in a marketplace that is rapidly evolving, and how public relations can support […]
Alan Manly (main photo), OAM, is the CEO of Universal Business School Sydney (UBSS) and author of The Unlikely Entrepreneur. In this guest post, Manly offers tips from turning that side hustle into entrepreneurial greatness… Over the past few years, the success of leading businesses and entrepreneurs has been thrust into the spotlight like we […]
Collective Campus, Australian innovation consultancy and start-up accelerator, is spinning off Metarise – a web3 venture fund and tokenized start-up accelerator focused on bringing web3 projects to life across Asia-Pacific. Having run numerous web2 accelerators in partnership with brands such as Microsoft, Village Roadshow, Charter Hall, and Mills Oakley, Metarise’s ANZ Launchpad will be run […]
The popular video sharing platform TikTok is showing agencies its unique potential as a place to share their products with its latest #TikTokMadeMeBuyIt campaign, which is becoming increasingly appealing with audiences and users. During the pandemic, TikTok became one of the breakout social media outlets, rapidly rising in account numbers as people all across the […]
Music streaming service Spotify has created a new way for marketers to reach their target audiences with the launch of Call-To-Action (CTA) cards, a series of clickable, interactive companion display units for audio ads. Powered by Spotify’s Streaming Ad Insertion (SAI) technology, these CTA cards will be tied to the audio ads that Spotify users […]
InMobi, a provider of content, marketing, and monetisation technologies that help businesses fuel growth, announced expanded charters for the local team in Australia and New Zealand (ANZ) today. Including the expansion of Richard O’Sullivan’s (main photo) role as VP & general manager, ANZ to double-hat and become VP of Agency Partnerships in Asia Pacific (APAC). […]
BrandCrowd, the online creative marketplace that helps start-ups, businesses and entrepreneurs find and create their perfect logo, has today unveiled data and insights that showcase the impact of the pandemic on logo designs. The data compares sales of 44,000 logos from March 2021 to March 2022 in a bid to paint a clear picture of […]
Broadsheet Media has bolstered its sales and partnerships team with two senior promotions following a stream of new client wins and a significant growth period for the independent Australian publisher. Christina Voss and Michila Macleod take on new leadership roles as part of the senior leadership team, led by general manager Sian Whitaker. Christina Voss […]
To celebrate the return of the bold new Doritos 3D Crunch chip range across Australia, PepsiCo has partnered with Snapchat and Akcelo to create a personalised Augmented Reality (AR) experience that gives millions of users across the country the opportunity to experience the new 3D Dorito Chip in an innovative and personalised way. The puffed-up […]