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B&T > Media > Havas Worldwide Promotes Internally For Group Managing Director
Media

Havas Worldwide Promotes Internally For Group Managing Director

Natasha Carroll
Published on: 2nd February 2015 at 11:28 AM
Natasha Carroll
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Havas Worldwide Australia Group has promoted James Wright to a newly created role, group managing director, meaning he now has responsibility for four of the Havas owned agencies in Australia, including continued responsibility for Red Agency.

As part of the move, Aaron Crowther, formerly of Spectrum Group, has joined as general manager of Red Agency.

Wright joined Havas in May 2011 as managing director of Red Agency Australia, since then it has seen huge commercial and creative success, becoming one of Australia’s most awarded PR agencies. In 2014 he was named PR Leader of the Year at the CommCon Awards. At the start of 2014 he took on added duties as managing director of Havas People Australia (the Havas employer branding agency), and advertising agency, Havas Worldwide Melbourne. His new role will see him add Arnold Furnace to his remit. Alex Carr remains as managing director of Havas Worldwide Sydney.

Anthony Gregorio, Havas Worldwide CEO, said: “James is a proven agency leader who has continually delivered above and beyond with his agencies. He has been a key player in the Group’s success and what he has done with Red Agency in such a short time has been incredible. We are already seeing great progress at Havas People and in Melbourne and by adding Arnold Furnace to his portfolio we have a great opportunity to further develop an agency with a proud history.”

Crowther will report to Wright and joins Red Agency from his role at Max Australia, Spectrum Communications and Magnetic Content (the Public Relations divisions of IPMG Digital), where he was group business director leading new business, strategy, marketing and services.

Wright said: “I am excited by the challenge of my new role to drive forward with our strategy of fostering greater collaboration across the Havas Village between advertising, PR, digital and media. PR is a crucial component and in Aaron we have hired someone hungry to continue to develop Red Agency with me and work with our Havas teams across the Group to make exciting and memorable work.”

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By Natasha Carroll
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Senior Account Manager at Red Agency, part of Havas PR. Passionate about my job, my team, my clients and my agency. My love of PR has been driven by the dynamic pace, creative nature and strategic disciplines, all of which speak to my strengths. Manage PR campaigns and provide day-to-day account management for corporate, technology, government and consumer accounts. Client experience includes Google, Yahoo!7, Tourism Australia, Fairfax Media, United Nations Foundation, Foodbank Australia, Capgemini, SuccessFactors, an SAP Company, Mondelēz International, Reckitt-Benckiser, Goodman Fielder, NSW Department of the Environment Climate Change and Water. Dedicated to providing excellent client service - experience in developing and implementing media and analyst strategies, social media programs and managing events. My strong interpersonal skills allow for long-term client and internal agency relationships, assist in the growth of existing client business and conversion of new business opportunities. Selected as the Australian representative for the global Havas Young Executive Committee. Nominated for PRIA Emerging Practitioner of the Year 2013 and part of the award winning Red Agency team that won CommsCon Agency of the Year 2014, PR Week Asia Agency of The Year 2014 and 2013. Expertise: - Account leadership and management - Stakeholder management and relationship development - PR strategy development - Media and blogger relations - Developing and executing social media and digital strategies - Event planning and organisation - Copy writing: internal and external - Content development

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