Learn how to write compelling online copy.
Taught by a former Age and Sydney Morning Herald editor and journalist, this fun and practical course covers:
- how to write short, sharp and snappy sentences
- creating great headlines and intros
- formatting to improve readability
- using links and subheads properly
- search engine optimisation (SEO) tips
- improving email newsletters/EDMs
- writing for social media
- usability and accessibility tips.
Only nine places are available to ensure every participant receives personalised attention.
Writing exercises are included throughout the class, so you can immediately practise what you’ve learnt.