Dentsu Aegis Network’s newly launched media agency dentsu X has announced the promotion of Michelle Nagle to the role of head of government strategy, effective immediately.
Nagle (pictured above, right) joined Dentsu Aegis Network in 2016 as strategy director for government. In her new role, she will assume responsibility for the strategic direction across government campaigns in Canberra for dentsu X.
The promotion comes in preparation for Eaon Pritchard’s departure at the end of the year.
Penny Davy-Whyte (pictured above, left), general manager of dentsu X’s Canberra operation, said: “We’re delighted that Michelle has accepted the role as head of government strategy.
“As a dedicated and proven performer in our business, under Michelle’s leadership I’m confident the team will maintain its reputation for delivering the highest-quality strategic communication solutions.
“We would also like to thank Eaon Pritchard for his contribution during the last 18 months, and wish him well with future endeavours.”
Commenting on her promotion, Nagle said: “It’s a very exciting time to be stepping into this new role.
“I’m thrilled to have been given the opportunity to combine my passions for marketing science to continue helping the government connect with individuals and communities.”
The news follows the recent re-launch of Dentsu Mitchell to dentsu X in Australia.
Businesswoman, reality TV star, and social media personality Kim Kardashian has posted an ad for mysterious cryptocurrency Ethereum MAX [EMAX]. In a post on her Instagram story – where she has 228 million followers – Kardashian wrote: “Are you guys into crypto????” “This is not financial advice but sharing what my friends just told me […]
Great Southern Bank has launched a brand campaign this week, ‘Happily Clever After’, coinciding with its name change from Credit Union Australia, bringing to life its purpose of helping all Australians own their own home. The journey to changing from Credit Union to Great Southern Bank began back in 2020. When Australia’s largest customer-owned bank, […]
Nine has promoted Jo Clasby to the role of commercial director – publishing, where she will report to Nick Young. She was previously director of client partnerships – publishing. Her new role establishes her at the same level of seniority as Anthony Smyth, commercial director – radio. Smyth was promoted at the start of this […]
Hospitality giant Accor is shining a light on the joy of cities through its newest campaign, ‘Go ALL Out’, which launches in Australia and New Zealand today. The gateway to the ‘Go ALL Out’ campaign is ALL – Accor Live Limitless, a lifestyle loyalty program that integrates rewards, services and experiences throughout the Accor portfolio […]
Global affiliate and partner marketing firm Silverbean has secured new contracts with 13 major Australian brands and is now working to double the size of its Asia-Pacific team. Silverbean launched in Australia in 2019 and has seen steady growth through its work with retailers. Now, with 15 new brands joining the Silverbean portfolio, the agency […]
Tourism PR and marketing agency GTI has announced the appointment of longtime media executive Jenny Pham as its new general manager of marketing and strategy. Pham (pictured above) will lead the agency’s marketing division with responsibility for strategy, media and consumer marketing, while GTI founder and managing director Sarah Anderson remains as the day-to-day lead […]
Clipboard, a free professional networking platform for the hospitality industry, has announced it will seek to raise its next round of funding via equity crowdfunding platform Birchal. This will power its vision to transform the way the fragmented hospitality industry connects, shares experiences, markets and recruits. With a growing member database of over 24,000 hospitality […]