Dentsu Mitchell today announces the promotion of David Hearn to national head of communications design.
He will lead a newly created team of ten strategists specialising across the key areas of marketing science, behavourial science, cultural science, data science and neuroscience. The new structure aims to provide a more rigorous strategic process to clients.
Hearn has over 15 years’ experience in roles which span media, digital and creative planning. Previous roles have included managing partner at UM and stints at DAN sister agencies working as BWM’s head of planning and head of strategy at Carat.
Speaking of his new role, David Hearn said, “It’s a really exciting time for us at Dentsu Mitchell. We’ve been working hard to build the people, structure and culture to challenge market dynamics.
“We have a recognised name in market and we now also have the enthusiasm and experimental culture of a start-up, which is great to be part of.”
Adrian Roeling, national managing director of Dentsu Mitchell said, “Mitchells has a proud heritage in Australia and as we continue to further align to Dentsu globally, Dave’s appointment is another evolution of our strategic product.
“Already, feedback from our clients is positive, they are seeing the effects of this structure and it is significantly impacting the work we are doing for them.”