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Reading: Dave Billsborrow And RedBalloon Show Aussie Men How Valentine’s Day Is Done
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B&T > Dave Billsborrow And RedBalloon Show Aussie Men How Valentine’s Day Is Done
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Dave Billsborrow And RedBalloon Show Aussie Men How Valentine’s Day Is Done

Laura Sedgwick
Published on: 10th February 2016 at 6:03 AM
Laura Sedgwick
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2 Min Read
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Online retailer RedBalloon has released a fun new content series for Valentine’s Day featuring Dave Billsborrow as he aims to treat his new girlfriend to the best Valentine’s Day ever.

The socially-led campaign includes a series of five videos featuring Dave Billsborrow and Channel 7’s Sam Mac, following Dave as he embarks on a number of RedBalloon experiences to turn him into the ultimate Valentine’s Day date.

A new 30 second video clip is being pushed across RedBalloon’s social channels each day in the lead up to Valentine’s Day, allowing viewers to watch the fun unfold.

https://youtu.be/brNVpj2oWLs

CEO at RedBalloon Nick Baker said the Valentine’s Day campaign provides fun, sharable content and creative gift inspiration that’s a departure from the usual red roses or bottle of champagne.

“We know that traditional marketing approaches don’t always achieve the results we want and customers are consuming content at a rate never before seen. We’ve embraced this thirst for entertainment and sharing, by producing product related and editorial content as part of RedBalloon’s recent campaigns,” Baker said.

“We operate in a competitive space and understand the need to create and distribute fun, relevant messages to our audience to stand us apart from the crowd – we trust our new Valentine’s Day campaign does just that.”

For more information on RedBalloon’s Valentine’s Day campaign visit the RedBalloon Facebook page or website.

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By Laura Sedgwick
Skills: Writer, blogger, reviewer, digital marketer, social media Magazine and online copy-writing Media evaluation and media analysis Web management, CMS Microsoft Office, Photoshop, sharepoint, Interaction, Emerge, Reaction server, Wordpress, Tumblr, Twitter, Pinterest, Facebook, LinkedIn Fashion and beauty sales, retail, corporate, In house and agency

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