With 20 films released so far, starting in 2008 with Iron Man, the Marvel Cinematic Universe has grossed more than $17.5 billion worldwide, making it the most successful film franchise of all time.
Four out of the top ten highest grossing movies globally are Marvel films, so what can we expect from the newest story birthed from the Marvel lab?
Academy Award winner Brie Larson steps in the shoes of Carol Danvers/Captain Marvel, the most powerful Avenger of them all.
With an expected domestic box office of $38.4M, Captain Marvel is forecast to bring in over 2.5m admissions.
2019 brings the most anticipated titles from the MCU including Captain Marvel, and Avengers: Endgame which follows shortly after Captain Marvel in April.
The trailer for Endgame broke the record for the most trailer views in its first 24 hours of all time.
Val Morgan managing director Guy Burbidge commented: “We are very excited with the numbers from the opening weekend of Captain Marvel.
“It is the biggest opening weekend for a film with an unknown character and storyline”.
Morgan continued: “It is the 5th biggest opening for MCU.
“This is the first of many “super bowl” moments in cinema this year with Avengers following in April, Lion King in July and Star Wars in November – 2019 is proving to be one of the biggest years for audience and box office in recent times”.
B2B marketers could learn a thing or two from their B2C colleagues, argues WP Engine VP APAC sales Mark Randall in this guest post. It surprises me how many B2B organisations are not quite hitting the mark when it comes to reaching their audience. When talking directly to businesses, many brands are missing an opportunity […]
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On Wednesday, 21 October 2020, the PR industry was bolstered by the launch of the Public Relations Institute of Australia’s (PRIA) first University Mentoring Program in New South Wales, adapting the traditional face-to-face program to a virtual format for the first time. In collaboration with the University of Technology Sydney (UTS), the PRIA NSW Young […]
JCDecaux has developed a dynamic digital campaign with live timetable data where commuters can access their money from MyPayNow while waiting for the bus. In an exclusive nationwide Out-Of-Home campaign, JCDecaux’s SMARTFRAME digital assets are broadcasting bus arrival times, letting commuters know how far away their next bus is – and just how easy it […]
Rokt has today announced an investment of US$80M. The capital will help accelerate research & development and support the expansion of its client base into new verticals and geographies as Rokt continues to make e-commerce smarter, faster, and better. The funding round was led by Rokt’s largest institutional shareholder TDM Growth Partners , and supported […]
PayPal Australia and Buy From The Bush have joined forces to launch a new online marketplace to showcase rural Australian small businesses in time for Christmas. The expanded partnership aims to build stronger connections between bush businesses and Australians in cities and suburbs across the country. The new Buy From The Bush Marketplace is an […]