Cloud-based presentation software and storytelling tool, Prezi, has launched its first Android app, with Australian and New Zealand users the first to benefit. 

Following a US$57 million investment from equity firms Spectrum Equity and Accel Partners last week, Prezi has now selected Australia and New Zealand as a test market for its new technology, meaning local Android users will be the first in the world given access to the app.

“Prezi recently hit one million users in Australia and New Zealand, and we know that Android has strong penetration in that part of the world, so it was an obvious target market to test out the app,” said Prezi’s head of international, Drew Banks.

“Aussies and Kiwis are extremely tech savvy and highly engaged with Prezi. It’s a passionate community of users and we’re thrilled to be able to share this beta app with them and receive their feedback.”

Key features of the app include syncing in the cloud, on-the-go access at any time, from any place, full access to saved prezis, prezis found online, and those shared by others and offline access to recently used prezis and to other prezis for inspiration.

Banks said the app was designed to be used on-the-go to give people more opportunities to prepare and pitch their presentations.

“Unlike slides, Prezi’s open, zoomable canvas lets presenters show relationships between the big picture and fine details, helping them to put their ideas in context. This way, their message is more likely to resonate, motivate, and be remembered,” Banks said. “The app allows for extra practice on the way to deliver a presentation or to review content with a co-worker prior to a meeting.

Everyone from educators, to start-ups pitching for venture capital, small businesses keen to punch above their weight, professional speakers and big corporates including the likes of Telstra, Zurich, MLC and Rio Tinto, are currently enjoying the benefits of Prezi in Australia and New Zealand.

“Telling a story is crucial in the delivery and more importantly, the comprehension of a compelling message with our customers,” said Daryl Bishop, business solution strategist, VMware Advisory Services Australia & New Zealand. “Powerpoint is good at presenting detail, however lacks the ability to create a narrative and intimately connect with customers. We use Prezi to kick-off presentations, and our experience is that customers immediately connect with the message. As a result we can keep their attention longer than with traditional presentation mediums.”