Out-of-home media business APN Outdoor has won the tender for New Zealand’s Queenstown Airport.
As part of the new agreement, APN Outdoor has flagged extensive development plans for Queenstown Airport’s advertising assets.
The new contract adds Queenstown Airport to APN Outdoor’s existing portfolio of Auckland and Christchurch Airports. The media company will hire a South Island representative to service Queenstown and Christchurch Airports as well as local clients.
APN Outdoor CEO and managing director James Warburton said: “We are delighted to have the opportunity to work with Queenstown Airport Corporation.
“As the gateway to the lower South Island, Queenstown Airport is recording strong growth and attracting a higher proportion of young passengers than other New Zealand airports.”
APN Outdoor’s New Zealand boss, Mike Watkins, said: “Our development strategy for Queenstown Airport is to create an advertising environment unlike any other airport in New Zealand.
“We aim to deliver innovative and emerging technologies that will enhance the passenger journey and create a contemporary look and feel for the advertising assets at Queenstown Airport.
“Vibrancy and engagement are key to our vision, providing advertisers with assets that will give impact, immediacy and reach and frequency – plus the ability to create a true sense of place for one of the most beautiful regions in New Zealand.”
Queenstown Airport Corporation’s general manager of commercial and customer experience, Olivia Pierre, said: “We are delighted to welcome APN Outdoor to our airport. We are continuously looking for opportunities to provide customers with memorable experiences.
“APN Outdoor’s innovation, ability to deliver high-quality products and their customer-centric approach aligns well with our values and vision to be a world-leading tourism airport.”
Sustainable soap brand Single Use Ain’t Sexy has been greeted with a huge influx of support after raising over half a million dollars in funding via a crowdfunding campaign. The brand has launched itself into the ‘green economy’ by calling on the Australian public to financially back them and their mission to get Aussies to […]
Queer Artist Ryan James Caruthers has publically slammed software company Unfold after it asked to use the artist’s work for free as part of its Pride Month social media campaign. Caruthers took to Instagram to show screenshots of the conversation he had with Unfold after it asked the artist to share 12 of his images […]
After relaunching in September last year, TWOOBS has become a ‘kinda’ shoe brand by also focusing on making the world a ‘kinder’ place and creating more consumer-conscious shopping. The vegan shoe brand founded by sisters Jess and Stef Dadon changed its marketing approach last year and stopped using social media to push sales the old-fashioned […]
Highly experienced tourism marketer Kelly Ryan has been appointed to lead the marketing efforts at Visit Sunshine Coast (VSC). During the past 12 years, Ryan has supported Canberra’s tourism industry in senior marketing roles, including as director of strategy and insights as well as director of marketing at VisitCanberra. Most recently, Ryan has been working […]
GHO Sydney has developed a new educational platform for Family Planning NSW to help parents and carers of children with disabilities navigate the changes to their bodies, emotions and social interactions. The project, ‘Planet Puberty’, was made possible through funding from the federal government’s Department of Social Services, and was co-designed with people with disability […]
JCDecaux today announced conservation organisation, Bush Heritage Australia, as its major charity partner for 2021. The partnership is part of a series of ‘social impact’ initiatives the business is launching this year, under the banner of JCDecauxHEART. JCDecauxHEART focuses on three areas of social impact: health and mental health, environmental sustainability, and enriching urban communities. […]
Shameless Media’s Michelle Andrews and Zara McDonald’s latest podcast, The Books That Changed My Life, will launch exclusively on LiSTNR on Tuesday, 15 June. Throughout the series Michelle and Zara will talk with guests including Kevin Kwan, Laura Henshaw, Jock Zonfrillo, Susan Carland, Hamish Blake and Delta Goodrem about the books that have had a profound impact […]
In celebration of Pride Month, cult streetwear brand Champion has announced an Australia-and New Zealand-first Pride range, Champions of Pride, and ongoing partnership with the Queer Sporting Alliance. Championing a cause, celebrating community, and aiming to create real change, the capsule collection proudly heroes the Pride colours in a selection of signature Champion tees, iconic […]
Following the successful deployment of BankiFi’s technology platform at The Co-operative Bank in the UK, BankiFi has appointed Lloyd Parata to lead their expansion into the Australian Financial Services market. BankiFi’s technology platform ensures banks remain relevant by offering SMEs an innovative solution to operate their business, whilst avoiding common challenges like late payment. Parata, […]
Mars Wrigley 5 Gum has partnered with Twitch to launch Team CLUTCH, a team of Twitch streamers who will assemble on for three live squad streams tackling popular games like Fortnite while embodying the brand’s ethos of ‘life happens in 5’. This partnership builds on 5 Gum’s 2020 Twitch activation, and is set to create […]