Affinity Takes Out Davey Gold For Canine ‘Kissably Clean’ Campaign

Published on: 26th October 2015 at 10:58 AM

Tim Addington

2 Min Read

Sydney independent media and advertising agency Affinity has taken out a gold and silver at the Davey Awards in the US for its Prozym dental health sticks campaign, which saw owners getting kissably close with their canine companions.

The Daveys honour the creative achievements of smaller agencies who derive their strength from big ideas, rather than stratospheric budgets, afford to the larger goliath agencies.

Affintiy picked up a gold and silver in the Integrated campaign category for Ceva Animal Health’s Prozym brand, with five other agencies also picking up gold.

The win follows Affinity’s win at the MFA Awards last week where it took out Best Use of Data for its work with Narellan Pools.

AUSTRALIAN GOLD WINNERS

Affinity
CEVA – Kissably Clean – Integrated Campaign – Promotional/Branding – Sydney, NSW

Like A Photon Creative
Sesame Workshop – 1 – 10 Hoedown – Film and Video – Children’s Audience – Brisbane, Queensland

Butterfly
Allen and Unwin – Responsive e-commerce Websites – Publishing – Melbourne, Victoria

Butterfly
Allen and Unwin – Responsive e-commerceWebsites – Retail – Melbourne, Victoria

Chromatix
Site of Hope – Site of Hope – Websites – Religion/Spirituality – Canterbury, Victoria

Isentia Two Social
Mission Australia – NoticeUS Campaign – Content & Marketing – Branded Social Campaign – Sydney, NSW

For a full list of winners click here.

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By Tim Addington

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Tim Addington is a communications professional with decades of experience in journalism and public relations across leading newspapers, magazines, and agencies in the UK, Middle East, and Australia. He is the founder and Director of TAG PR. Tim's extensive career includes serving as the head of Publishers Australia and Communications Director at independent Sydney advertising agency The Works. Tim was the Associate Publisher and Editor of B&T from 2007 to 2012. Prior to his time in Australia, he worked as the launch News Editor and then Editor of Campaign Middle East. He began his career at London’s largest news press agency before moving on to UK national daily newspapers. Tim is also an active participant in the industry, regularly moderating at conferences and serving as a judge for the CommsCon, Mumbrella, and B&T Awards.