Webinar: Shaking Hands. Creating a Marketing & Sales Machine.
The “Handshake”
Building productive relationships with sales
Join us in this coming webinar, as Natalie Truong, CMO Asia & Head of B2B Marketing – Pacific of Mercer, discusses how marketing and sales teams can better align to share the same objectives and KPIs and to work together on mutually agreed lead management and scoring process.
Webinar details
Date: Thursday, 21 March 2019
Time: 12:30pm AEDT | 2:30pm NZDT
Key takeaways
- How to build great relationships with sales
- How to create a common language between marketing and sales
- The journey of the customer from marketing to sales
Speakers
Natalie Truong
CMO Asia & Head of B2B Marketing – Pacific
Mercer
Lauren Adam
Head of Marketing – ANZ
Marketo