Mat Baxter: ‘Google Was Never Going To Sunset Cookies…And The Industry Should Not Give A Shit’
Adland bigwig Mat Baxter labels Google's averted cookies ban one big stunt.…
Google Won’t Kill Third-Party Cookies In Chrome, After All
Have you been working on your post-cookies strategy for the past four…
As Sure As Night Becomes Day, The End Of Third-Party Cookies Has Been Delayed
The question remains: what will we see first? The end of cookies,…
Google Delays Third-Party Cookie Deprecation Again
In good news for the sale of picture library biscuit photos, Google…
Data Is King. So How Can Marketers Survive Privacy Reforms?
There's a fine line between proper use of customer data and a…
Beyond The Sandbox – How Marketers Can Prepare For The Fast-Approaching Cookie Armageddon
Yes, this headline contains "cookie armageddon". Yes, it's B&T's desperate attempts to…
Industry Reacts To Google’s Delay On Blocking Third-Party Cookies Again
If you thought cookies, COVID and ScoMo at Hillsong was just SO…
Could The Death Of Cookies Actually Breathe New Life Into Advertising?
This tech guru argues the end of cookies is a good thing…
Apathy Is The Enemy: Why Google’s Cookie Delay Should Entice Marketers To Turn To First-Party Data Sooner
Apathy is the enemy unless, of course, you are a gym that…
Maintaining Performance, Respecting Privacy: How To Prepare For A World Without Cookies
Preview link: https://preview.shorthand.com/7TZHNLDcZpezUeHG
The Cookie Apocalypse: Our Privacy Panacea Or Big Tech Biding Time?
Forget the headline, but if the accompanying photo is any indication, you're…
“The Industry Wasn’t Ready”: All The Fallout From Google’s Cookie Delay
Everyone in the office talking cookies & you're reaching for the Chocolate…
Google Delays Third-Party Cookie Deprecation Until 2023
On the upside, Google's delayed turning off cookies till 2023. On the…
Avoiding Consent Fatigue: Six Steps To Keep Your Brand Ahead Of The Cookieless Curve
Much like this bloody pandemic and Larry Emdur, cookies seem to be…
Analysis: How Are Australia’s Biggest Supermarkets Stacking Up When It Comes To Digital Privacy?
Coles and Woolies might be neck and neck when it comes to…
Strategies And Opportunities For A Cookieless World
There's no denying cookieless has been THE buzzword of 2021. Well, that…
Should We End The Quest To Replace The Cookie?
Looking at the latest identity solutions being explored by the digital advertising…
Imagining Life After Cookies With LiveRamp’s Deb O’Sullivan
We've busted out the crystal ball to take a look into the…
The Power Of Trust: Why Microsoft Advertising Is Ready For Life After Cookies
If 2020's remembered for anything it'll be the end of cookies. Pangolins…
Quantcast Debuts New Tool To Help Publishers In A World Without Cookies
Quantcast, the audience intelligence company and leader in consent management, today announced…
Embracing A Cookieless Future
Is everyone talking "cookieless" in your marketing team? Make sure you're right…
Identity In Digital Advertising: It’s Everyone’s Problem
Identity in digital advertising joins putting the toilet seat down and taking…
Data, Data Everywhere, Nor Any Drop To Use
Despite the masses of data available from various channels, marketers are still…
The Cookie Apocalypse Is Coming: Nine’s Pippa Leary
The cookie apocalypse is coming which, thankfully, doesn't involve Lucifer consuming earth…
Campaign: RAC Insurance And JWT Perth Do The Right Thing
JWT Perth has launched a new integrated campaign for RAC Insurance.
RAC Roadside Assistance and JWT ask ”What are the chances?“
Breakdowns can happen anywhere at any time, even under the most unlikely…