“Our job is to make change. Our job is to connect to people, to interact with them in a way that leaves them better than we found them, more able to get where they’d like to go.” - Seth Godin I am a communications professional with a broad range of experience in Public Relations, internal communications, stakeholder engagement and brand marketing. I have a mix of in-house, public sector and agency experience. I have a particular interest in the drinks industry and have worked with global alcohol brands including [yellow tail] wine, Jim Beam, Canadian Club and Russian Standard Vodka. I have delivered strategic thinking and program execution on major campaigns, product launches, press conferences, media one-on-ones, blogger engagement programs and more. I have in-depth experience in leveraging sponsorships, stakeholder engagement, internal communications and issues management. I have a proven track record of managing team members effectively and have a solid understanding of how to engage through the digital and social media environment. As Andrew Davis' said, 'content builds relationships, relationships are built on trust and trust drives revenue'.