I am a seasoned and well-rounded strategic marketer with over 10 years of through-the-line marketing experience. I am passionate about customer experience as well as driving positive results for my organisation.
Over the course of my career I have led dynamic and high performing teams that have delivered successful campaigns across a wide range of business units and products for well-known brands such as the Australian Financial Review and the Australian Institute of Management.
I am very much a people person and take pleasure in and am skilled at developing strong and productive external and internal stakeholder relationships that allow me to influence, lead and work collaboratively to achieve common goals.
I am experienced in B2C, B2B and Membership communications, from strategic and creative development through to sales/lead generation and end to end campaign management, production and execution of through the line communications including: Digital media, Marketing automation, Social media, Content, TV, Print, Radio, Events, Sponsorships, CRM and experiential communications.
I relish taking on new challenges, all with a sense of humour and a positive outlook!
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