B&T is a 65 year old brand that provides an integrated briefing on marketing, media and advertising

Infographic-03

 

In print B&T’s six issues a year are dense, journal-like collectables that pay homage to the creativity, humour, insight and innovation that spins our advertising-driven world.

Online B&T focuses on delivering daily intelligence on the marketing, media and advertising industries within Australia and further afield. B&T’s commitment to journalism moves well beyond the usual daily news cycles with in-depth premium content, visual nourishment, insightful opinion, and the guarantee of genuine thought-provoking exclusive content.

In person, B&T curates a series of events each year that punctuate the calendar and draw thousands of delegate, such as 30 Under 30, Women in Media, the B&T Awards and helping out with disruption conference Daze of Disruption.

Founded 65 years ago B&T was a magazine. Decades have past, delivery has changed, but excellence remains.

The vision

B&T is a new generation in business to business publishing, generating deep data on reader behaviour to serve each individual with the most relevant content possible. With these insights B&T can pair readers and clients with who they want, when they want, how they want.

The name

B&T was a magazine that stood for Broadcast & Television. Now B&T stands for reliability, positivity and integrity in marketing, media & advertising.

The Team

B&T’s head office is in Sydney, Australia with an office in Melbourne. This covers the major marketing, media and advertising hubs in Australia.

Editor in chief | David Hovenden

Long time publisher, ex-creative agency consultant, B&T aficionado, occasional marlin wrestler.

Editor of Print and Online | John Bastick

Latest recruit. Used to be editor of FHM and Zoo Weekly.

Reporter | Hannah Edensor

Hails from Travel Weekly and rocks hard at ACDC concerts.

Reporter | Erin Doyle

Intern turned reporter. Gets called a truffle pig by our editor.

Head of creative & photography | Elliott Hind

Weirdly excited by white space, shoots with Canon, but reckons Nikon is better. Drives a barely road legal 1975 Triumph.

Editorial director | Daniel Uglow

Travel journalist for 18 years. Set foot on all seven continents and both arctic circles. Now exploring ad-land.