Yahoo7 has taken their search for Australia and New Zealand’s rising media industry stars to the next level, offering a once in a lifetime trip to New York City for the winner of its 2017 Digital Stars awards.
Now in its sixth year, the Yahoo7 Digital Stars program invites the best emerging talent in the media industry to prepare a text or video submission answering the question: Data, content or tech. Which is the most important aspect of the marketing mix and why?
The winner will be rewarded with full access to this year’s Advertising Week conference in the US in September. The prize includes a trip to New York, five nights accommodation in the heart of the city, a photo shoot for professional headshots, a $500 Visa gift card and mentorship opportunities with senior leaders at Yahoo7.
Paul Sigaloff, chief revenue officer at Yahoo7, said: “Each year, the calibre and number of entries has grown, so we’re very excited to up the prize in 2017 with a trip to [Advertising Week] in NYC, and to see the talent the program uncovers.
“Yahoo7 has a proud history of supporting and mentoring the best and brightest in the media industry on both sides of the Tasman, so I’m thrilled to continue the tradition and up the ante with this year’s Digital Stars program.”
The 2016 Yahoo7 Digital Stars winners included entrants from MediaCom, Maxus, Vizeum and UM in Sydney; Initiative and Carat in Melbourne; and Dentsu Mitchell in Perth.