The Works Appoints Phil Watson As Creative Partner

The Works Appoints Phil Watson As Creative Partner
SHARE
THIS



The Works have appointed award winning creative Phil Watson as creative partner as the independent Sydney agency continues to record new business growth. 

Watson joins The Works from 303Lowe where for the past three years he worked as creative director of digital, direct and brand activation.  

During his more than 20-year career, Watson has held senior creative roles at Momentum Worldwide Publicis Mojo, iLeo and Lavender. He was worked on award winning campaigns for brands including Heineken, Boags, Tooheys and Amex. 

The addition of another creative partner follows Optus’ decision to add The Works to its roster of agencies earlier this year. The telco appointed the agency to handle its customer communications in 2015. Significant organic growth has also continued with existing clients including Beam Suntory. 

Damian Pincus, creative partner and founder of The Works said, “The past 12 months has been the best in the agency’s history. The time is right time to bring in another senior creative thinker who epitomizes our Creatives on the Forefront model in engaging directly with clients to address their business issues. 

“Phil’s extensive experience in integrated, digital and brand activation make him the perfect addition to our leadership team and he’ll help continue the momentum we are currently enjoying. We’re delighted he’s bringing his expertise to the agency and our clients at this important time.” 

Watson added, “The Works are one of the best agencies in Australia right now. I’m proud to be on board and looking forward to helping deliver more of the innovative and effective work they are renowned for.”

Please login with linkedin to comment

Akkomplice Chocolate Chip Cookie Chris Murphy phil watson Sphere PR

Latest News

72andSunny Unveils First Campaign For Plant-Based Drink Brand Australia’s Own
  • Advertising
  • Campaigns

72andSunny Unveils First Campaign For Plant-Based Drink Brand Australia’s Own

Freedom Foods and 72andSunny Sydney have launched the first advertising campaign for Australia’s Own range of plant-based beverages. The campaign introduces a new visual world and identity for the brand and captures the healthy, positive feeling you get when spending time in nature and when consuming Australia’s Own certified-organic, plant-based beverages. As well as featuring […]

Are You Paying Too Much In Search Marketing?
  • Partner Content

Are You Paying Too Much In Search Marketing?

Are you paying too much for search marketing? Discover the awful truth here. Or, alternatively, look at the invoice.

Partner Content

by B&T Magazine

B&T Magazine
Nine APAC Finalists In One Club’s Young Guns 19 Competition
  • Advertising

Nine APAC Finalists In One Club’s Young Guns 19 Competition

Nine creatives from APAC are among the 94 finalists from 27 countries in The One Club for Creativity’s prestigious Young Guns 19 competition, celebrating international creative professionals age 30 or younger. The finalists from APAC are: Hiu Ching Kung, graphic designer, Hong Kong Lam Ieong Kun, graphic designer, illustrator, indego design, Macau Raxenne Maniquiz, graphic designer, illustrator, Santa Maria (Philippines) Kiyotaka […]

Adflow’s Regional OOH Coverage Expands By 60%
  • Media

Adflow’s Regional OOH Coverage Expands By 60%

OOH transit company Adflow has announced the success of the first phase of its regional expansion program. Adflow’s regional footprint has increased by 60 per cent to now include 65 regional locations. With 9.1 million people living regionally in Australia (growth of 1.1 per cent experienced in the 19/20 Financial year) and most regional centres […]

Freshworks Starts Trading On Nasdaq, Valued at $13.7 Billion
  • Technology

Freshworks Starts Trading On Nasdaq, Valued at $13.7 Billion

Freshworks, a leading software company, has started trading on the Nasdaq Global Select Market, marking an important milestone for the company. The company priced its IPO at US$36 per share (AU$49.76), raising about US$1 billion (AU$1.4B), resulting in a total market capitalisation of AU$13.7 billion  (US$10B). Freshworks, which was founded in India, has strong roots […]

SLIK Announces Four New Key Hires
  • Marketing
  • Media

SLIK Announces Four New Key Hires

Independent creative agency, SLIK, has made significant changes to its full service creative offering with four hires across management, creative and production.

How Retailers Can Maximise Their Results This Sales Season
  • Marketing
  • Technology

How Retailers Can Maximise Their Results This Sales Season

Black Friday Cyber Monday (BFCM) is the biggest player in the holiday shopping game and Google’s most recent research suggests consumer interest for the peak sales season starts much earlier than retailers may realise. The pandemic has fundamentally changed buyer behaviour over peak sales season, with Google suggesting that global consumer interest in Black Friday […]