PR Agency WordStorm PR has been selected by Lindt & Sprüngli Australia to publicise its first South Australian Chocolate Shop opening, and to help launch the Illumi Run in 2016.

WordStorm PR’s managing director, Monica Rosenfeld is excited to be representing such a world renowned brand.

“We are thrilled to be working with Lindt & Sprüngli Australia, as they’ve pioneered the premium chocolate market. We look forward to creating a buzz about their first South Australian chocolate shop opening. With the Christmas holidays around the corner, this is the perfect opportunity to let the public know about their diverse range of products,” said Rosenfeld.

The official opening date is Thursday, the 3^rd of December.

The opening will be celebrated with a generous giveaway of 1kg Lindor balls to the first 100 customers. The Lindt Chocolate Shop will feature its vast range of premium chocolate products, including Lindor balls with exclusive flavours and signature chocolate drinks.

WordStorm PR is also delighted to work with Illumi Run for their Australian launch in 2016. Illumi Run is a five km ‘party on the run’ designed to be entertaining every step of the way with participants splattered with neon paint as they make their way through the course. The event also includes glowing dance zones with electrifying live music and themed entertainment zones.

“We are so excited to be working with Illumi Run as the run is so unique and has never been done before in Australia. We know it will be a great hit and it’s the perfect way to have a really fun night out with friends,” said Rosenfeld.