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B&T > Media > “Who Actually Knows How To Do That?”: The Daily Aus Launches ‘Adulting 101’ Video Series
Media

“Who Actually Knows How To Do That?”: The Daily Aus Launches ‘Adulting 101’ Video Series

Staff Writers
Published on: 28th October 2024 at 11:30 AM
Edited by Staff Writers
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The Daily Aus (TDA) has announced the launch of its brand-new Adulting 101 video series, with over 300,000 young Australians watching the debut episode on Instagram.

This series aims to build young Australians’ knowledge on crucial topics they should have learned but didn’t – starting with their cars.

In partnership with ROLLiN’ Insurance, the first four episodes of Adulting 101 will dive into crucial car-related topics that often confuse new drivers. Through a fun and interactive quiz format, viewers can test their knowledge while learning alongside TDA’s team. They will be starting with practical tips and essential lessons on:

  • Basic car maintenance: from checking your coolant to knowing when to change your oils
  • Buying a second-hand car: what to look out for and avoid
  • Uncommon driving rules: surprising regulations you might not know but need to follow

What makes Adulting 101 even more relatable is that the TDA team will be learning at the same time as their audience. Through the series, they’ll uncover the same gaps in their knowledge and navigate the content right alongside viewers, creating a shared learning experience.

“We know many young Australians feel like they’ve missed out on learning important life skills – especially regarding car ownership. That’s where Adulting 101 comes in,” said Tara O’Reilly, head of partnerships at The Daily Aus. “With ROLLiN’ Insurance as our partner, we’re offering practical, need-to-know information in a format that’s fun and interactive – and we’re excited to be learning alongside our audience.”

“We’re hoping this becomes a really useful series for millions of young Australians – we’re thinking about finance, travel, renting, education, shopping and all the personal admin we have to do but rarely talk about.”

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Aimee Edwards
By Aimee Edwards
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Aimee Edwards is a journalist at B&T, reporting across media, advertising, and the broader cultural forces shaping both. Her reporting covers the worlds of sport, politics, and entertainment, with a particular focus on how marketing intersects with cultural influence and social impact. Aimee is also a self-published author with a passion for storytelling around mental health, DE&I, sport, and the environment. Prior to joining B&T, she worked as a media researcher, leading projects on media trends and gender representation—most notably a deep dive into the visibility of female voices in sports media. 

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