Weekly Ad Round-Up: It’s B&T’s STD Special

Weekly Ad Round-Up: It’s B&T’s STD Special
SHARE
THIS



For some reason three different ad campaigns about STDs were released into the itchy groin world this week, each ad takes a different approach to talking about genitals- some use zombies, some celebrities and others use Outdoors.

The good

A new PSA series from Funny or Die and WomanCare Global features actresses Jessica Biel, Joy Bryant and Whitney Cummings making heaps of birth control pills, IUDs and condom jokes.

“Lack of education and social stigmas have led to confusion and uncertainty about contraception and reproductive health,” Biel, who is also a producer of the series, said in a statement. “We thought the best way to encourage women to get educated and start the conversation around our bodies was to make it comically clear that people like me, and other non-experts, should not be the source for this information.”

Mission accomplished.

The Zombies

Who cares about The Walking Dead or any other zombie show, at B&T we’re much more scared of STDs.

To encourage the good people of Omaha to get checked for STDs an organisation, Get Checked Omaha has launched the STD Zombie campaign. It’s a weird campaign.

The Bad

AIDS Health Foundation has accused Tinder and Grindr of spreading sexually transmitted diseases. The billboard features silhouettes of people with the words “Tinder, Chlamydia, Grindr, Gonorrhea” on their head.

“In many ways, location-based mobile dating apps are becoming a digital bathhouse for Millennials wherein the next sexual encounter can literally just be a few feet away—as well as the next STD,” Whitney Engeran-Cordova, the AIDS Health Foundation’s public health division director, said in a statement.

“While these sexual encounters are often intentionally brief or even anonymous, sexually transmitted diseases can have lasting effects on an individual’s personal health and can certainly create epidemics in communities at large.”

If someone could explain to us why there are so many STD ads in one week that would be very helpful. Tweet us @bandt

Please login with linkedin to comment

Advertising Standards Bureau competition gender marketing

Latest News

Entries now open for Snapchat Young Lions Australia
  • Media

Entries now open for Snapchat Young Lions Australia

The annual search for the very best of Australia’s young media, creative, and marketing professionals has begun, with Cannes Lions Festival representative The Misfits announcing entries are now officially open for the 2021 Snapchat Young Lions Competition. The Young Lions Competition, which is proudly supported by Snapchat and The Trade Disk, gives blossoming media talent […]

by B&T Magazine

B&T Magazine
Pureprofile Snares Former Kantar Director Of Data Solutions & Sourcing Young Ham
  • Technology

Pureprofile Snares Former Kantar Director Of Data Solutions & Sourcing Young Ham

Global data and insights business Pureprofile Limited has today announced three new appointments to the Australian team to support its renewed growth strategy. Young Ham [pictured] joins the team in a global role as head of data, innovation and product, Kate Richards will hold the role of interim head of sales, data & insights ANZ […]

Taboola Lays Out Plans To Go Public
  • Technology

Taboola Lays Out Plans To Go Public

Taboola lays out plans to go public. And by that it apparently means the stock market, not the local park's lavatories.

The Three Must-Haves For Your Data Strategy
  • Technology

The Three Must-Haves For Your Data Strategy

Here are the three must-haves for your data strategy. A fourth could possibly include the value of legumes in your diet.

Opinion

by B&T Magazine

B&T Magazine
Business woman study financial market to calculate possible risks and profits.Female economist accounting money with statistics graphs pointing on screen of computer at desktop. Quotations on exchange
  • Technology

Third-Party Data Sales Spike 109% For Lotame In APAC

Lotame has today announced 109 per cent growth in third-party data sales in the APAC region from Q2 2020 to Q3 2020. Across the APAC region, India saw 555 per cent growth, followed by Malaysia at 190 per cent and Taiwan at 178 per cent growth. Subsequently, Australia saw 43 per cent growth and New Zealand […]

Busting Six Of The Biggest Ad Tech Myths
  • Partner Content

Busting Six Of The Biggest Ad Tech Myths

Here, six of ad tech's biggest myths get expertly busted. There was a seventh, but it turned out to possibly be true.

Partner Content

by B&T Magazine

B&T Magazine
Australian Road Safety Foundation Utilises Geo-Targeting Technology To Protect Kids In School
  • Media

Australian Road Safety Foundation Utilises Geo-Targeting Technology To Protect Kids In School

The Australian Road Safety Foundation (ARSF) has teamed up with Spotify and some of Queensland’s leading musicians in a national first that will geotarget drivers within school zones. The Slow Down Songs campaign, which is being piloted in Queensland, will work to keep kids safe within school zones by dramatically slowing down songs and serving […]