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Reading: Weekly Ad Round-Up: Condom Emojis, The Hoff, Lady Gaga & Tony Bennett
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B&T > Advertising > Weekly Ad Round-Up: Condom Emojis, The Hoff, Lady Gaga & Tony Bennett
Advertising

Weekly Ad Round-Up: Condom Emojis, The Hoff, Lady Gaga & Tony Bennett

Staff Writers
Published on: 20th November 2015 at 11:04 AM
Staff Writers
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Sydney is currently a burning fiery furnace and to celebrate our editor’s underarm sweat stains here are the best ads of this week:

Condom Emojis

https://youtu.be/O7iKgKpkWfU

In the weeks ahead of Worlds AIDS Day 2015, condom brand Durex has launched a worldwide campaign to get a condom emoji to the youuuuths out there. So everyone can Netflix and chilli safely.

Global research commissioned by the Durex brand found emojis play a vital role in young people’s conversations around sex. The research found 80 per cent of 18-25 year olds find it easier to express themselves using emojis and more than half of respondents regularly using emojis when discussing sex

Barnes & Noble

https://youtu.be/k04K8mND5GU

US bookstore Barnes & Noble has launched its Christmas campaign featuring superstars Lady Gaga and Tony Bennett, produced by Roberts + Langer DDB and directed by Grammy award-winning Swedish director Jonas Akerlund.

“Tony Bennett and Lady Gaga are two of the most iconic artists in the world today and we’re thrilled to bring some of their magic to Barnes & Noble customers,” stated Glenn Kaplan, vice president and creative director at Barnes & Noble.

Amy Sacks, co-creative director at Roberts + Langer DDB, added: “This campaign is like a holiday card from Barnes & Noble to all of its customers. We hope that this little gift of a performance by these two incredibly talented artists will put a smile on people’s faces. We believe that the true warmth and the connection that Mr. Bennett and Lady Gaga share will be something viewers can feel.”

The Hoff

David Hasselhoff  is an endangered species in this BBC campaign for a new comedy show Hoff The Record. The sitcom follows the Hoff as he travels across the UK trying to get his career back on track.

 

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Staff Writers represent B&T's team of award-winning reporters. Here, you'll find articles crafted with industry experience spanning over 50 years. Our team of specialists brings together a wealth of knowledge and a commitment to delivering insightful, topical, and breaking news. With a deep understanding of advertising and media, our Staff Writers are dedicated to providing industry-leading analysis and reporting, both shaping the conversation and setting the benchmark for excellence.

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