W Hotels is partnering with Sydney Gay and Lesbian Mardi Gras for the second year running.
For this year’s celebrations, W Hotels will be paying homage to Mr Whippy, bringing back the unmistakable van – reimagined as Witty & Whippy – to ignite parade day nostalgia.
In celebration of the opening of W Melbourne, W Hotels is also partnering with award-winning drag queen DJ duo Kali Forni-Kate (pictured right) and Sabrina Babyslutxo (pictured left) of Jawbreakers to remix the iconic Mr Whippy Greensleeves jingle.
“Inclusivity and equality and that sense of acceptance remains at the core of the W DNA, our doors at W Hotels are always open to all,” said Sean Hunt, Area Vice President – Australia, New Zealand & Pacific – Marriott International.
“We are excited to participate again in the Sydney Gay & Lesbian Mardi Gras parade and continue to strive to be global leaders in promoting diversity, inclusion, equality and social justice through culture and creativity.”
“I am beyond excited to see Witty & Whippy van and campaign come to life, with co-workers, guests and friends of the brand marching, dancing and loving out loud and proud.”
The Witty & Whippy van will be travelling through a range of Sydney locations on Saturday 27th February
Out-of-Home media company JCDecaux New Zealand has appointed business growth specialist Adam McGregor in preparation for its bid to win upcoming local government street furniture tenders across the country. With contracts for the provision of street furniture including bus shelters across New Zealand up for renewal from late 2022, they collectively represent the biggest advertising […]
Fetch TV has announced that ABC iview will soon be available as a dedicated Virtual Playlist Channel on the Fetch platform. Virtual Playlist Channels (VPCs) were developed by Fetch to promote content discovery, and to provide a clear bridge between the traditional world of linear TV and the growing availability of on demand content via […]
Jackie Gillies, businesswoman, psychic medium and cast member of The Real Housewives of Melbourne is bringing her sassy, inspirational and adventurous spirit to her new podcast Shine It Up, With Jackie Gillies, which launches today via Acast. Hosted and distributed by the creator-first podcast company Acast, the show will offer listeners inspiration and motivation to […]
Crowdsourcing platforms DesignCrowd and BrandCrowd are promoting vaccination efforts in a unique way, launching a logo redesign contest among their networks of designers. The initiative saw iconic Australian brands such as Hungry Jack’s, Jetstar, JB Hi-Fi, and Bunnings undergo a redesign. “We thought it would be fun to see some other iconic Australian brands back […]
Jillian Davison has been named editor-in-chief of the recently relaunched Harper’s BAZAAR Australia. She will oversee all content, development and creative direction across the iconic magazine’s digital and brand platforms. Davison (pictured) succeeds Eugenie Kelly, who recently stepped down to pursue other opportunities. The announcement was made by Maureen Jordan, publisher of Harper’s BAZAAR Australia […]
Freedom Foods and 72andSunny Sydney have launched the first advertising campaign for Australia’s Own range of plant-based beverages. The campaign introduces a new visual world and identity for the brand and captures the healthy, positive feeling you get when spending time in nature and when consuming Australia’s Own certified-organic, plant-based beverages. As well as featuring […]