B&TB&TB&T
  • Advertising
  • Campaigns
  • Marketing
  • Media
  • Technology
  • Regulars
    • Agency Scorecards
    • Best of the Best
    • Campaigns of the Month
    • CMO Power List
    • CMOs to Watch
    • Culture Bites
    • Fast 10
    • New Business Winners
    • Spotlight on Sponsors
  • Jobs
  • Awards
    • 30 Under 30
    • B&T Awards
    • Cairns Crocodiles
    • Women In Media
    • Women Leading Tech
Search
Trending topics:
  • Cairns Crocodiles
  • Nine
  • Seven
  • Pinterest
  • WPP
  • AFL
  • Anthony Albanese
  • Thinkerbell
  • NRL
  • Federal Election
  • Cannes Lions
  • State of Origin
  • AI
  • B&T Women in Media
  • Spotlight on Sponsors
  • Channel 10
  • ARN
  • TV Ratings
  • Radio Ratings
  • Sports Marketing

  • About
  • Contact
  • Editorial Guidelines
  • Privacy
  • Terms
  • Advertise
© 2025 B&T. The Misfits Media Company Pty Ltd.
Reading: “Vote The Assh@les Out!” Patagonia Stitches Warning To Climate Denying Pollies Into Garments
Share
B&TB&T
Subscribe
Search
  • Advertising
  • Campaigns
  • Marketing
  • Media
  • Technology
  • Regulars
    • Agency Scorecards
    • Best of the Best
    • Campaigns of the Month
    • CMO Power List
    • CMOs to Watch
    • Culture Bites
    • Fast 10
    • New Business Winners
    • Spotlight on Sponsors
  • Jobs
  • Awards
    • 30 Under 30
    • B&T Awards
    • Cairns Crocodiles
    • Women In Media
    • Women Leading Tech
Follow US
  • About
  • Contact
  • Editorial Guidelines
  • Privacy
  • Terms
  • Advertise
© 2025 B&T. The Misfits Media Company Pty Ltd.
B&T > Marketing > “Vote The Assh@les Out!” Patagonia Stitches Warning To Climate Denying Pollies Into Garments
Marketing

“Vote The Assh@les Out!” Patagonia Stitches Warning To Climate Denying Pollies Into Garments

Staff Writers
Published on: 17th September 2020 at 9:59 AM
Staff Writers
Share
2 Min Read
SHARE

Typically, those pesky tags inside your clothes give some anodyne ironing or dry-cleaning instruction.

Not so outdoor apparel player, Patagonia, who’s started stitching “vote the assholes” out into its labels ahead of the presidential elections in November.

Patagonia’s been a long and ardent supporter of climate issues and the tag is apparently an attack on climate denying politicans in the US, be they Democrats or Republicans.

Images of the tag began circulating on social media over the weekend and initially many believed it was a prank.

Not so said a spokesperson for the brand who said it was in reference to “politicians from any party who deny or disregard the climate crisis and ignore science”; although many see it as a thinly veiled dig at Donald Trump.

The tag appears on Patagonia’s men’s Regenerative Organic Stand-Up Shorts, which it started making in 1973. “We have been standing up to climate deniers for almost as long as we’ve been making those shorts,” a spokesperson told CNN.

And it’s not the first time Patagonia has had a shot at Trump. In 2017, it sued the president for his decision to dramatically roll back the protection of national monuments.

And judging by the social media reaction, people are big fans of Patagonia’s stance.

 

 

Join more than 30,000 advertising industry experts
Get all the latest advertising and media news direct to your inbox from B&T.

No related posts.

TAGGED: Donald Trump, Patagonia
Share
Staff Writers
By Staff Writers
Follow:
Staff Writers represent B&T's team of award-winning reporters. Here, you'll find articles crafted with industry experience spanning over 50 years. Our team of specialists brings together a wealth of knowledge and a commitment to delivering insightful, topical, and breaking news. With a deep understanding of advertising and media, our Staff Writers are dedicated to providing industry-leading analysis and reporting, both shaping the conversation and setting the benchmark for excellence.

Latest News

Westpac Banks On Michelle Klein To Lead Marketing & Growth
23/06/2025
Diversity Council Australia Celebrate Its 40th Birthday With New Brand Identity
23/06/2025
The B&T Awards Are Back!
23/06/2025
Cannes Lions Investigating Grand Prix Win Amid Claims Of Manipulated Submission
23/06/2025
//

B&T is Australia’s leading news publication magazine for the advertising, marketing, media and PR industries.

 

B&T is owned by parent company The Misfits Media Company Pty Ltd.

About B&T

  • About
  • Contact
  • Editorial Guidelines
  • Privacy
  • Terms
  • Advertise

Top Categories

  • Advertising
  • Campaigns
  • Marketing
  • Media
  • Opinion
  • Technology
  • TV Ratings

Sign Up for Our Newsletter



B&TB&T
Follow US
© 2025 B&T. The Misfits Media Company Pty Ltd. All Rights Reserved.
Welcome Back!

Sign in to your account

Register Lost your password?