Vizeum CEO Ashley Earnshaw Departs, As Dentsu Integrates Vizeum Into iProspect

Vizeum CEO Ashley Earnshaw Departs, As Dentsu Integrates Vizeum Into iProspect
SHARE
THIS



Dentsu Aegis Network has today announced a further simplification of its media business to accelerate a stronger integrated offering for Australian clients.

The Vizeum brand will now be integrated into iProspect, Australia’s leading digital performance marketing agency.

As part of this change, Ashley Earnshaw has resigned from his role as CEO of Vizeum.

In addition, Dentsu is further embedding its specialist capabilities and resources across programmatic, search, e-commerce, and analytics into its media brands, supported by the best-of-breed craft leadership from the network’s centres of excellence.

Angela Tangas, Dentsu Aegis Network’s Chief Executive Officer for ANZ, commented: “To better anticipate the changing consumer landscape and to ensure we provide clients with increased tangible value, we need to transform and fast track the evolution of our business. COVID has only accelerated this further and set a new benchmark for partnership value.

“With deeper digital integration, underpinned by radical collaboration, agility and faster decision making, our focus is on making it easier for our clients to access the best of Dentsu,” said Tangas.

Oliver Rapson, CEO of iProspect, who has been with Dentsu since 2014, will see his role expanded to integrate the Vizeum leadership team.

Oliver Rapson commented: “Providing the right balance of client centricity and craft excellence, our teams will be helping clients leverage a full end-to-end experience to create robust, through-the-line strategies underpinned by digital DNA.

“This is an exciting step forward for our business and clients, meanwhile providing more opportunities for our people.”

On Earnshaw’s departure, Tangas said: “After five years of service with Dentsu, Ashley has made the decision to pursue further opportunities. Ash has been a valuable contributor to the group over that period and we wish him all the best for what comes next.”

This change is part of Dentsu’s continued focus on simplifying the way it provides integrated multiproduct solutions, making it easier for clients to access the breadth of the network.

 

Please login with linkedin to comment

dan Dentsu Aegis Network

Latest News

Wild Turkey And Matthew McConaughey Recognise Aussie Local Legends
  • Media

Wild Turkey And Matthew McConaughey Recognise Aussie Local Legends

Wild Turkey and Creative Director Matthew McConaughey, in partnership with Eleven, unveil a new Wild Turkey With Thanks initiative. The integrated campaign is shining a light on Australian Local Legends who have stood with conviction supporting their environment and communities throughout the crises of 2020. Wild Turkey’s With Thanks is a global, annual platform, wherein […]

Australian Rules football on grass
  • Uncategorised

AIA Australia Partners With Yet Another AFL Team

AIA Australia has announced that it is now the official life, health and wellbeing partner to the AFL’s St Kilda Football Club. According to the company, the new partnership will provide club members with learnings, tools, and strategies that they can use to lead healthier lifestyles. Members will at the same time receive access to […]

Apple Ads Spark $16M Lawsuit
  • Technology

Apple Ads Spark $16M Lawsuit

Apple has been fined $16 million for misleading ads. Tim Cook pays it with loose change from behind the couch.

by B&T Magazine

B&T Magazine
AppsVillage Partners With TikTok To Allow SMBs To Advertise To TikTok’s Aussie Userss
  • Technology

AppsVillage Partners With TikTok To Allow SMBs To Advertise To TikTok’s Aussie Userss

Small to medium sized businesses will now be able to advertise on TikTok through SaaS solutions provider AppsVillage (ASX:APV). APV will allow SMBs to create and manage campaigns on TikTok in under three minutes using its AI software and advertising management platform JARVIS. The partnership makes the most of TikTok’s self-service advertising offering which launched […]

DOUBLESTAR CO Turns Technology Stunning With New Brand Livery For Australia’s Own Advanced Navigation
  • Advertising

DOUBLESTAR CO Turns Technology Stunning With New Brand Livery For Australia’s Own Advanced Navigation

To keep pace with their transformative technology, Advanced Navigation turned to DOUBLESTAR CO for art direction, 3D modelling and design help that would capture the value proposition and offering of Advanced Navigation: AIR, LAND, SEA & SUB-SEA for their upcoming campaign “Accurate positioning in the most demanding conditions”. Advanced Navigation’s Head of Marketing Romain Pare […]

Tom Pitney Promoted To Strategy Director At Junkee Studio
  • Media

Tom Pitney Promoted To Strategy Director At Junkee Studio

Junkee Studio, oOh!media’s creative and social agency division, is capitalising on another successful year by announcing the promotion of Tom Pitney to Strategy Director. Pitney will now drive the direction of Junkee’s in-house creative and strategy team, which produces bespoke content solutions for brands to help them tell and share their stories across their owned […]

Cricket Australia Boss Slams Seven For Talking “Our Wonderful Game Down”
  • Media

Cricket Australia Boss Slams Seven For Talking “Our Wonderful Game Down”

Cricket Australia’s (CA) interim CEO Nick Hockley (main photo) has slammed broadcaster Seven for talking “our wonderful game down”. In a blistering attack on its broadcast partner, Cricket Australia lashed Seven for its ongoing legal stoush as it attempted to exit its four-year deal with the sport. As reported on B&T today, Seven West Media […]

by B&T Magazine

B&T Magazine
TAC’s Christmas Campaign Via TABOO Urges Victorians To ‘Spend It Wisely’
  • Campaigns

TAC’s Christmas Campaign Via TABOO Urges Victorians To ‘Spend It Wisely’

Road safety meets a time-honoured Christmas tradition with the launch today of the Transport Accident Commission’s ‘Spend it Wisely’ advent calendar initiative, developed in close partnership with Melbourne-based creative agency TABOO. The digital advent calendar provides 25 days of road safety tips, plus offers and discounts to businesses throughout the holiday season, to help Victorians […]

Fort Wayne, Indiana - Circa April 2017: Pepsi and PepsiCo Vending Machines Awaiting Repair. Pepsi is one of the largest beverage producers in the world IV
  • Marketing

PepsiCo ANZ Appoints New CMO For Snacks & Beverages

PepsiCo Australia and New Zealand has announced the appointment of Vandita Pandey to the newly created role of Chief Marketing Officer for both snacks and beverages. Pandey comes from Frito-Lay (a PepsiCo company) in the United States where she has spent the last 11 years in roles that span across marketing, corporate strategy, insights and […]