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Reading: Vic Govt Unveils ‘Tafe + Jobs’ Via Fuel Agency
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B&T > Advertising > Vic Govt Unveils ‘Tafe + Jobs’ Via Fuel Agency
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Vic Govt Unveils ‘Tafe + Jobs’ Via Fuel Agency

Staff Writers
Published on: 13th August 2018 at 9:25 AM
Staff Writers
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The Fuel Agency has launched the new ‘TAFE + Jobs’ campaign, aimed to promote and drive applications and enrolments for courses starting in 2019

There’s a lot happening in Victoria, with record investment in road and rail projects, and in the health, community and disability sectors. As a result, there’s greater demand for skilled workers.

That’s why the Victorian Government is investing $172 million to make priority TAFE courses and pre-apprenticeship courses free from 1 January 2019, with a further $303.8 million allocated to create 30,000 additional course places.

Launching with a 60 second, 30 second and three 15 second TVCs, supported by an extensive out-of-home, radio and digital buy, the campaign will run for several months from August.

Screen Shot 2018-08-10 at 9.10.22 am

Fuel CEO Tim Kidman said, “Helping Victorians get the skills they need to land a great job really is a wonderful news story, and so we wanted to capture the moment of pure joy of when people land their dream job.”

 

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TAGGED: Fuel Agency, TAFE
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Staff Writers
By Staff Writers
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Staff Writers represent B&T's team of award-winning reporters. Here, you'll find articles crafted with industry experience spanning over 50 years. Our team of specialists brings together a wealth of knowledge and a commitment to delivering insightful, topical, and breaking news. With a deep understanding of advertising and media, our Staff Writers are dedicated to providing industry-leading analysis and reporting, both shaping the conversation and setting the benchmark for excellence.

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