Conversational agency VERSA has announced the appointment of Tomas Haffenden to the new senior role of Futurist. Tomas will support clients and partners to manage change and leverage emerging technologies, specifically, conversational AI. Helping clients have better conversations with their customers by building more robust and inclusive platforms for the future.
A strategist and industry thought leader, with experience in technical, production, creative and strategy roles both agency and client-side, Haffenden brings a compelling blend of technical understanding and creative flair.
He joins VERSA with a strong industry background, including roles as Conversational Consultant to On_Msg, Creative Digital Producer at The Works and leading digital transformation as CX Digital Strategist for Business Australia.
Haffenden, who holds a degree in philosophy from the University of Brighton in the UK, will be sharing his futurist insights with industry thought leaders and CEOs as the host of VERSA’s Future Conversations podcast.
Kath Blackham, CEO at VERSA, said Haffenden’s appointment would deliver added value to clients in the fast-growing and changing innovation and conversational AI space.
“We’re thrilled to welcome Tomas to the VERSA tribe. We look forward to him challenging our thinking and supporting our clients to develop a deeper understanding and insight into the role conversational technology will play in our shared future,” Blackham said.
Haffenden added: “I’m excited to be joining such a talented team and surrounding myself with experts in their respective fields. I look forward to working closely with new and existing clients to help realise the potential conversational technology has to define the future of CX.”
