Venntifact Gains Industry-First Certification From Tealium

Venntifact Gains Industry-First Certification From Tealium
SHARE
THIS



Marketing technology consultancy Venntifact has been announced as the first Tealium Deployment Certified Partner in Australia.

The certification recognises Venntifact’s ability to help brands collect and organise data, develop a single customer view, and deliver orchestrated customer experiences across owned assets and paid media. It makes Venntifact the first Tealium partner in the region certified to implement Tealium’s technology.

Tealium and Venntifact aim to revolutionise the way Australian brands use data in marketing. By bringing together industry-leading customer data platform (CDP) technology and demonstrated digital strategy expertise, Tealium and Venntifact will help brands to combine data and automated decisioning to deliver omnichannel customer experiences at scale.

Venntifact co-founder Damon Etherington said: “Helping brands to radically improve their understanding and use of data in an ethical way is at the heart of everything we do at Venntifact, which is why working with innovative data partners like Tealium is key to our success.

“We’re delighted to be recognised as Tealium’s first deployment certified partner in Australia, allowing us to help more brands drive ROI from their technology investments, and develop effective strategies to make meaningful connections with customers.

“Venntifact’s unique approach to helping brands develop and scale human skills, team capability and processes alongside technology investments has resulted in incredible results for our enterprise clients.”

Tealium, a leader in real-time customer data orchestration and customer data platforms throughout Australia and globally, allows customer data to become more accessible for all teams within an enterprise.

“The ANZ market is in the middle of a data revolution, with organisations witnessing the true benefits or data orchestration to derive insights in real-time and ultimately deliver a better customer experience,” commented Tealium head of partnerships Mandy Eyles.

“Venntifact is pushing the boundaries of data-driven engagement, so we are excited to announce this certification, expanding on our partnership to enable relevant, personalised experiences for their clients.”

The news follows a period of rapid growth for Venntifact, which recently announced the opening of its Brisbane office, alongside the appointments of ex-PwC James Wawne as director of strategy and data and Deloitte Digital’s Jakub Drhlik as director of consulting.

Since its launch in early 2018, Venntifact has grown to a team of 30, working with brands including Network 10, Westpac and Virgin Australia.

 

Please login with linkedin to comment

tealium Venntifact

Latest News

Crater Teams Up With Director Luna Laure For ‘Harry’s Story’, Canteen’s Newest Campaign
  • Campaigns

Crater Teams Up With Director Luna Laure For ‘Harry’s Story’, Canteen’s Newest Campaign

Canteen’s latest campaign features the combined talents of Director Luna Laure and creative agency Crater. The campaign strives to raise awareness for young people affected by cancer. The awareness campaign centres around Harry Barentson, who at 12 years of age found out his pregnant mum had cancer. While his mother fortunately survived, he lost his […]

AFL Legend Kevin Sheedy Narrates ‘A Love Letter To Victoria’ Via Enthral Partners
  • Campaigns

AFL Legend Kevin Sheedy Narrates ‘A Love Letter To Victoria’ Via Enthral Partners

In partnership with storytelling agency Enthral, AFL star Kevin Sheedy has voiced a video ‘Love Letter to Victoria’ using visuals to showcase the state’s natural beauty and culture. Victoria has been hit with the worst of the coronavirus pandemic compared with any other Aussie state experiencing four lockdowns. Sheedy has partnered with Ethral to share […]

Telstra’s Belong Appoints Howatson + White For Strategy & Creative, Retains OMD For Media
  • Advertising

Telstra’s Belong Appoints Howatson + White For Strategy & Creative, Retains OMD For Media

Telstra’s lower-cost telco, Belong, has awarded its strategy and creative account to Howatson + White, and has reappointed OMD to its media buying account, after a competitive pitch process. Howatson + White will handle strategy, planning, creative and CRM, while former agency Clemenger will continue to have a relationship with Belong, managing PR and retail activation. […]

Coke Releases New Campaign, ‘Turn Up Your Break’, Via Ogilvy
  • Advertising
  • Campaigns

Coke Releases New Campaign, ‘Turn Up Your Break’, Via Ogilvy

Coca-Cola Australia has rolled out its new campaign ‘Turn Up Your Break’. The campaign will be led by a TVC that encourages people to truly pause with a Coke on their break so they can walk away feeling refreshed and uplifted. The TVC features two busy chefs stepping outside for a break, the bustling kitchen […]

Nova 91.9’s Ben And Liam Locked Up In Rundle Mall To Raise Awareness For Mental Health
  • Marketing
  • Media

Nova 91.9’s Ben And Liam Locked Up In Rundle Mall To Raise Awareness For Mental Health

Nova 919’s Ben & Liam breakfast show announced that they’ll be throwing their support behind and raising awareness for a cause very close to their hearts, mental health. On Monday 21 June Ben Harvey and Liam Stapleton will be locked in a purpose-built glass structure, in the middle of Rundle Mall, for an entire week […]

iHeartPodcast Network Australia And The New York Times Agree Podcast Ad Sales Deal
  • Advertising
  • Media

iHeartPodcast Network Australia And The New York Times Agree Podcast Ad Sales Deal

ARN and The New York Times have reached an agreement for ARN to become the advertising sales representative for The New York Times’s podcast portfolio in Australia. The deal will enable Australian brands to connect with Australian listeners to The New York Times’s most popular podcasts, such as The Daily, Serial and This American Life, […]

Verizon Media Academy Ends For 2021 With Youth Charity Pitch-Off
  • Advertising
  • Media

Verizon Media Academy Ends For 2021 With Youth Charity Pitch-Off

Verizon Media’s talent program has come to an end for the third year, closing with a hybrid pitch-off event for Musicians Making A Difference (MMAD). The Verizon Media Academy class of 2021, made up of 44 emerging leaders from across Australia and New Zealand media, advertising and marketing industry, were given just one hour to […]