The August 2015 issue of US fitness mag Women’s Running has bucked the trend of skinny ‘fit’ women by putting NYC runner Erica Schenk on the front cover.
“There’s a stereotype that all runners are skinny, and that’s just not the case,” Women’s Running editor-in-chief, Jessica Sebor, told Today.com.
“Runners come in all shapes and sizes. You can go any race finish line, from a 5K to a marathon, and see that. It was important for us to celebrate that.
“I think that every woman goes to the magazine rack sometimes and feels like she can’t see herself in the cover images. We wanted our readers to feel like they could see themselves in our cover.”
Twitter was super excited by the magazine’s decision:
@WomensRunning @JessieSebor we are loving the message you are spreading to girls and women athletes alike! #RealWomenRun
— Challenge USA (@ChallengeAC) July 21, 2015
@WomensRunning @JessieSebor this is seriously the coolest cover! Workout because you love you body!!!! The end!!!!
— Simply Sadie Jane (@sadiejanesabin) July 22, 2015
@WomensRunning @JessieSebor thank you! This gives me inspiration that we can all do this, just gotta try!
— megan ochs (@peacock_ochs) July 23, 2015
@WomensRunning what a gorgeous cover…promoting the message that running is truly UNIVERSAL and good health belongs to us all!
— KelleyCatenacci (@KelleyCatenacci) July 23, 2015
@WomensRunning @JessieSebor I’m doing my 1st marathon in Oct and this was just the motivation I needed! Thank you so much!! #keepinitreal
— Eme W (@jstagirlinashop) July 23, 2015
@WomensRunning @JessieSebor thank you! This gives me inspiration that we can all do this, just gotta try!
— megan ochs (@peacock_ochs) July 23, 2015
@WomensRunning @EricaJean011 love it. beautiful and realistic.
— Victoria (@ToriLynn_21) July 21, 2015
@WomensRunning Amen @EricaJean011 great article, great shot! Keep on running girl! #love2run
— Heidee Walshe (@HeideeW) July 21, 2015
@WomensRunning @EricaJean011 LOVE your cover and support for women to get out and run! You have a new customer! #BeYou #runnerforlife
— Suzy (@SuzyScientist) July 23, 2015