B&TB&TB&T
  • Advertising
  • Campaigns
  • Marketing
  • Media
  • Technology
  • Regulars
    • Agency Scorecards
    • Best of the Best
    • Campaigns of the Month
    • CMO Power List
    • CMOs to Watch
    • Culture Bites
    • Fast 10
    • New Business Winners
    • Spotlight on Sponsors
  • Jobs
  • Awards
    • 30 Under 30
    • B&T Awards
    • Cairns Crocodiles
    • Women In Media
    • Women Leading Tech
Search
Trending topics:
  • Cairns Crocodiles
  • Nine
  • Seven
  • Cannes Lions
  • State of Origin
  • NRL
  • WPP
  • Pinterest
  • Thinkerbell
  • B&T Women in Media
  • imaa
  • AFL
  • Anthony Albanese
  • Spotlight on Sponsors
  • AI
  • Meta
  • Foxtel
  • TV Ratings
  • Radio Ratings
  • Sports Marketing

  • About
  • Contact
  • Editorial Guidelines
  • Privacy
  • Terms
  • Advertise
© 2025 B&T. The Misfits Media Company Pty Ltd.
Reading: Uber Moves Away From Ride-Sharing, Now Includes Delivery Service
Share
B&TB&T
Subscribe
Search
  • Advertising
  • Campaigns
  • Marketing
  • Media
  • Technology
  • Regulars
    • Agency Scorecards
    • Best of the Best
    • Campaigns of the Month
    • CMO Power List
    • CMOs to Watch
    • Culture Bites
    • Fast 10
    • New Business Winners
    • Spotlight on Sponsors
  • Jobs
  • Awards
    • 30 Under 30
    • B&T Awards
    • Cairns Crocodiles
    • Women In Media
    • Women Leading Tech
Follow US
  • About
  • Contact
  • Editorial Guidelines
  • Privacy
  • Terms
  • Advertise
© 2025 B&T. The Misfits Media Company Pty Ltd.
B&T > Technology > Uber Moves Away From Ride-Sharing, Now Includes Delivery Service
Technology

Uber Moves Away From Ride-Sharing, Now Includes Delivery Service

Staff Writers
Published on: 29th January 2016 at 10:33 AM
Staff Writers
Share
1 Min Read
SHARE

Uber has announced it will expand its application program interface (API) to encourage other app developers to use the ride-sharing app as a delivery service, the project is called UberRUSH.

Business will be able to integrate UberRUSH one-hour delivery service by adding a few lines of code into its existing app infrastructure and digital products.

Companies such as Nordstrom, T-Mobile, 1-800-Flowers and food delivery company Eat Street have all jumped on UberRUSH API. These Uber partners are already running pilots in San Francisco, Chicago and NYC.

Uber’s Head of UberEVERYTHING, Jason Droege said in a statement on the blog: “We’re excited about how this product supports local businesses, but we also know that a lot of companies – and their customers – are looking for an easy way to get items delivered more quickly.

“These companies are tapping into the UberRUSH API to ensure your items or meals get to you quickly. Even for the most sophisticated and complex logistics companies, we believe getting packages from A to B should be as easy as getting a ride.”

Uber’s intention is to one day roll out UberRUSH globally.

Join more than 30,000 advertising industry experts
Get all the latest advertising and media news direct to your inbox from B&T.

No related posts.

TAGGED: 'Home Away From Home’, einsights
Share
Staff Writers
By Staff Writers
Follow:
Staff Writers represent B&T's team of award-winning reporters. Here, you'll find articles crafted with industry experience spanning over 50 years. Our team of specialists brings together a wealth of knowledge and a commitment to delivering insightful, topical, and breaking news. With a deep understanding of advertising and media, our Staff Writers are dedicated to providing industry-leading analysis and reporting, both shaping the conversation and setting the benchmark for excellence.

Latest News

Youfoodz Spotlights Ready-To-Eat Meals In First Work From Saatchi & Saatchi
15/07/2025
Rhonda’s Recipe for Murder: Netflix Eyes Mandy McElhinney For ‘Mushroom Killer’ Role
15/07/2025
Bianca Falloon.
Ryvalmedia Wins Media Account For Adrenaline Experiences, Expanding Partnership With Big Red Group
15/07/2025
Rexona Goes Downstairs In Ballsy New Campaign Via Mindshare
15/07/2025
//

B&T is Australia’s leading news publication magazine for the advertising, marketing, media and PR industries.

 

B&T is owned by parent company The Misfits Media Company Pty Ltd.

About B&T

  • About
  • Contact
  • Editorial Guidelines
  • Privacy
  • Terms
  • Advertise

Top Categories

  • Advertising
  • Campaigns
  • Marketing
  • Media
  • Opinion
  • Technology
  • TV Ratings

Sign Up for Our Newsletter



B&TB&T
Follow US
© 2025 B&T. The Misfits Media Company Pty Ltd. All Rights Reserved.
Welcome Back!

Sign in to your account

Register Lost your password?